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Effects of perceived product quality and Lifestyles of Health and Sustainability (LOHAS) on consumer price preferences for children's furniture in China

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  • Wan, Minli
  • Toppinen, Anne

Abstract

The effects of perceived product quality and orientation toward Lifestyles of Health and Sustainability (LOHAS) on consumer price preferences were studied with the use of survey data of the children's furniture market in two metropolitan cities of China: Shanghai and Shenzhen. Based on the results from a factor analysis and logistic regression, consumers’ perceived product quality of children's furniture was identified as a four-dimensional construct: ‘supplier attributes’, ‘extended product attributes’, ‘basic product attributes’ and ‘environmental quality attributes’. Consumer price preferences were discovered to be negatively influenced by ‘basic product attributes’, but positively influenced by consumer orientation towards LOHAS, gender and education level. In conclusion, China's children's furniture market presents a high-end niche segment with growth potential for both furniture producers and wood material suppliers.

Suggested Citation

  • Wan, Minli & Toppinen, Anne, 2016. "Effects of perceived product quality and Lifestyles of Health and Sustainability (LOHAS) on consumer price preferences for children's furniture in China," Journal of Forest Economics, Elsevier, vol. 22(C), pages 52-67.
    • Handle: RePEc:eee:foreco:v:22:y:2016:i:c:p:52-67
    DOI: 10.1016/j.jfe.2015.12.004
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    Cited by:

    1. Zanchini, Raffaele & Blanc, Simone & Pippinato, Liam & Poratelli, Francesca & Bruzzese, Stefano & Brun, Filippo, 2022. "Enhancing wood products through ENplus, FSC and PEFC certifications: Which attributes do consumers value the most?," Forest Policy and Economics, Elsevier, vol. 142(C).
    2. Lins Ferreira, Vinicius & Pereira da Veiga, Cássia Rita & Kudlawicz-Franco, Claudineia & Scalercio, Priscila & Ramires, Yohanna & Pontarolo, Roberto & Carvalho, Denise Maria W. & da Veiga, Claudimar , 2017. "Generic drugs in times of economic crisis: Are there changes in consumer purchase intention?," Journal of Retailing and Consumer Services, Elsevier, vol. 37(C), pages 1-7.
    3. PETRACHE (LANG), Beatrice Georgeta & ISMANĂ-ILIȘAN, Camelia Maria & CREȚOIU, Raluca, 2019. "The Opinions And Preferences Of The European Buyers On The Furniture And Furniture Accessories Market," Annals of Spiru Haret University, Economic Series, Universitatea Spiru Haret, vol. 19(1), pages 95-114.
    4. Brusselaers, Jan & Verbeke, Wim & Mettepenningen, Evy & Buysse, Jeroen, 2020. "Unravelling the true drivers for eco-certified wood consumption by introducing scarcity," Forest Policy and Economics, Elsevier, vol. 111(C).
    5. Sung, Jihyun & Woo, Hongjoo, 2019. "Investigating male consumers’ lifestyle of health and sustainability (LOHAS) and perception toward slow fashion," Journal of Retailing and Consumer Services, Elsevier, vol. 49(C), pages 120-128.
    6. Brusselaers, Jan & Buysse, Jeroen, 2021. "Legality requirements for wood import in the EU: Who wins, who loses?," Forest Policy and Economics, Elsevier, vol. 123(C).

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    More about this item

    Keywords

    Consumer product quality; Lifestyles; Price; Children's furniture; China;
    All these keywords.

    JEL classification:

    • M20 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Economics - - - General

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