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Crossing Threshold Periods in the Retail Life Cycle:: Insights from Wal-Mart International

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  • Palmer, Mark

Abstract

This article takes a broader theoretical perspective of the retail life cycle by incorporating threshold periods at important inflection points in the international growth process. Specifically, it considers one threshold interval between an early phase of disjointed international expansion and a more focused, accelerated international growth programme. It concludes that executives need to consider a set of threshold periods during the development and growth of international store operations, understand why these events occur, and consider in what ways to respond to them to overcome and cross the threshold. Salient lessons are extracted from Wal-Mart's experiences during the threshold period for other international managers.

Suggested Citation

  • Palmer, Mark, 2005. "Crossing Threshold Periods in the Retail Life Cycle:: Insights from Wal-Mart International," European Management Journal, Elsevier, vol. 23(6), pages 717-729, December.
    • Handle: RePEc:eee:eurman:v:23:y:2005:i:6:p:717-729
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    Citations

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    Cited by:

    1. Baines, Joseph, 2015. "Encumbered Behemoth: Wal-Mart, Differential Accumulation and International Retail Restructuring," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, pages 149-166.
    2. Sandra Horvat, 2013. "Application of product life cycle concept to private label management," Tržište/Market, Faculty of Economics and Business, University of Zagreb, vol. 25(1), pages 63-75.
    3. Cédric Durand, 2007. "Pourquoi les distributeurs échouent ou réussissent à l'étranger ?," Working Papers hal-00165653, HAL.
    4. Batsakis, Georgios & Theoharakis, Vasilis & Li, Chengguang & Konara, Palitha, 2023. "Internationalization and digitalization: Their differing role on grocer and non-grocer retailer performance," Journal of Retailing, Elsevier, vol. 99(3), pages 400-419.
    5. Cédric Durand & Neil Wrigley, 2009. "Institutional and Economic Determinants of Transnational Retailer Expansion and Performance: A Comparative Analysis of Wal-Mart and Carrefour," Environment and Planning A, , vol. 41(7), pages 1534-1555, July.
    6. Efua Obeng & John Prescott & John Hulland & Robert Gilbert & James Maxham, 2015. "Retail capability systems," Journal of the Knowledge Economy, Springer;Portland International Center for Management of Engineering and Technology (PICMET), vol. 5(3), pages 103-122, December.
    7. Pederzoli, Daniele, 2008. "The internationalisation of voluntary groups: An exploratory analysis of selected value chain aspects," Journal of Retailing and Consumer Services, Elsevier, vol. 15(2), pages 118-126.
    8. Efua Obeng & John E. Prescott & John Hulland & Robert Gilbert & James Maxham, 2015. "Retail capability systems," AMS Review, Springer;Academy of Marketing Science, vol. 5(3), pages 103-122, December.

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