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A simple model of advertising and subscription fees

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  • Baye, Michael R.
  • Morgan, John

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  • Baye, Michael R. & Morgan, John, 2000. "A simple model of advertising and subscription fees," Economics Letters, Elsevier, vol. 69(3), pages 345-351, December.
    • Handle: RePEc:eee:ecolet:v:69:y:2000:i:3:p:345-351
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    References listed on IDEAS

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    1. Partha Dasgupta & Eric Maskin, 1986. "The Existence of Equilibrium in Discontinuous Economic Games, I: Theory," The Review of Economic Studies, Review of Economic Studies Ltd, vol. 53(1), pages 1-26.
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    Cited by:

    1. Nahm, Jae, 2003. "The gatekeeper's optimal fee structure when sellers can price discriminate," Economics Letters, Elsevier, vol. 80(1), pages 9-14, July.
    2. Hana Choi & Carl F. Mela & Santiago R. Balseiro & Adam Leary, 2020. "Online Display Advertising Markets: A Literature Review and Future Directions," Information Systems Research, INFORMS, vol. 31(2), pages 556-575, June.
    3. Chang, Chih-Wei & Lin, Yan-Shu & Ohta, Hiroshi, 2013. "Optimal location in two-sided markets," Economic Modelling, Elsevier, vol. 35(C), pages 743-750.
    4. Aperjis, Christina & Bosch-Rosa, Ciril & Friedman, Daniel & Huberman, Bernardo A., 2014. "Boiling the frog optimally: Nan experiment on survivor curve shapes and internet revenue," SFB 649 Discussion Papers 2014-058, Humboldt University Berlin, Collaborative Research Center 649: Economic Risk.
    5. Sami Najafi-Asadolahi & Kristin Fridgeirsdottir, 2014. "Cost-per-Click Pricing for Display Advertising," Manufacturing & Service Operations Management, INFORMS, vol. 16(4), pages 482-497, October.
    6. Alexandre Gaudeul, 2004. "Internet Intermediaries' Editorial Content Quality," Industrial Organization 0409005, University Library of Munich, Germany.
    7. repec:hum:wpaper:sfb649dp2014-058 is not listed on IDEAS
    8. Armstrong, Mark, 2002. "Competition in two-sided markets (2002 version)," MPRA Paper 42863, University Library of Munich, Germany.
    9. Yong Liu & Daniel Putler & Charles Weinberg, 2006. "The welfare and equity implications of competition in television broadcasting: the role of viewer tastes," Journal of Cultural Economics, Springer;The Association for Cultural Economics International, vol. 30(2), pages 127-140, September.
    10. Michael R. Baye & John Morgan, 2001. "Information Gatekeepers on the Internet and the Competitiveness of Homogeneous Product Markets," American Economic Review, American Economic Association, vol. 91(3), pages 454-474, June.
    11. Anthony Dukes & Esther Gal–Or, 2003. "Negotiations and Exclusivity Contracts for Advertising," Marketing Science, INFORMS, vol. 22(2), pages 222-245, November.
    12. Pekka Ahtiala, 2003. "Content, Advertising, and Circulation in an Optimizing Model of the Media Firm," Working Papers 0325, Tampere University, Faculty of Management and Business, Economics.
    13. Li, Xin & Balasubramanian, Hari & Chen, Yan & Pang, Chuan, 2024. "Managing conflicting revenue streams from advertisers and subscribers for online platforms," European Journal of Operational Research, Elsevier, vol. 314(1), pages 241-254.

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