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Creating a tribal approach for innovation in organizations

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  • Segars, Albert H.

Abstract

The purpose of this article is to describe how innovative organizations work beyond traditional overlays of rules, hierarchy, and process. This cultural context is best described as tribal and can be framed as seven key instincts: ambition, emergent structure, roles and responsibilities, trust, navigation, resolve, and sacrifice. This tribal approach provides a useful framework for organizations seeking to improve their predisposition for discovering extraordinary ideas.

Suggested Citation

  • Segars, Albert H., 2019. "Creating a tribal approach for innovation in organizations," Business Horizons, Elsevier, vol. 62(3), pages 409-418.
  • Handle: RePEc:eee:bushor:v:62:y:2019:i:3:p:409-418
    DOI: 10.1016/j.bushor.2019.01.007
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    References listed on IDEAS

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    1. Kathan, Wolfgang & Matzler, Kurt & Veider, Viktoria, 2016. "The sharing economy: Your business model's friend or foe?," Business Horizons, Elsevier, vol. 59(6), pages 663-672.
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    3. Nylén, Daniel & Holmström, Jonny, 2015. "Digital innovation strategy: A framework for diagnosing and improving digital product and service innovation," Business Horizons, Elsevier, vol. 58(1), pages 57-67.
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