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Prolonging the influence of a vacation experience on consumers' wellbeing - Is there a role for virtual reality?

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  • Aldossary, Mohammed
  • McLean, Graeme

Abstract

Through the lens of positive psychology and deploying a longitudinal field study and a lab study with consumers, this research aims to examine the role of Virtual Reality in prolonging the positive effect of a vacation experience on both hedonic and eudaimonic wellbeing. The findings detail that wellbeing changes over the course of a vacation and the type of vacation. Scholars have previously outlined that the positive wellbeing outcomes from a vacation often have a limited lasting effect as affirmed by this research. Through the lens of presence theory, this research finds that a related Virtual Reality vacation experience following a vacation has a positive effect on boosting wellbeing and thus prolonging the positive wellbeing effects of a vacation.

Suggested Citation

  • Aldossary, Mohammed & McLean, Graeme, 2022. "Prolonging the influence of a vacation experience on consumers' wellbeing - Is there a role for virtual reality?," Annals of Tourism Research, Elsevier, vol. 97(C).
    • Handle: RePEc:eee:anture:v:97:y:2022:i:c:s0160738322001517
    DOI: 10.1016/j.annals.2022.103500
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    References listed on IDEAS

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    Cited by:

    1. Wang, Yuting & Li, Hui, 2024. "Trust transfer effect: The impact of effective market order on tourists' purchase behavior," Annals of Tourism Research, Elsevier, vol. 105(C).

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