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El perfil emprendedor de los microempresarios en los estados de México y Chiapas

Author

Listed:
  • Alberto Bucardo Castro
  • María Luisa Saavedra García
  • Teresa Vargas Vega

Abstract

La actividad emprendedora tiene estrecha relación con el desarrollo económico de los países, de ahí la importancia de su estudio. El objetivo de esta investigación consiste en determinar el perfil emprendedor de los microempresarios en México, con el fin de caracterizarlos y encontrar las áreas de oportunidad para mejorar su desempeno. Se utilizó una muestra de 409 microempresarios voluntarios a quienes se les aplicó un cuestionario, con escala de Likert, cuyas respuestas fueron analizadas mediante análisis factorial exploratorio. Los resultados permiten saber que los microempresarios en México cuentan con un perfil emprendedor donde predomina la innovación, creatividad y visión empresarial, así como la búsqueda de actualización en nuevas tecnologías, la asunción de riesgos, la pasión emprendedora y un acercamiento a los enfoques ambiental y social. Las áreas de oportunidad se encuentran en el uso de tecnologías avanzadas de producción y comunicación, para gestionar interna y externamente su empresa, acordes con la cuarta revolución industrial.

Suggested Citation

  • Alberto Bucardo Castro & María Luisa Saavedra García & Teresa Vargas Vega, 2022. "El perfil emprendedor de los microempresarios en los estados de México y Chiapas," Apuntes del Cenes, Universidad Pedagógica y Tecnológica de Colombia, vol. 41(73), pages 203-226, February.
    • Handle: RePEc:col:000152:020698
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    References listed on IDEAS

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    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    microempresario; emprendedor; innovación; tecnología.;
    All these keywords.

    JEL classification:

    • M13 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - New Firms; Startups
    • N8 - Economic History - - Micro-Business History
    • O31 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Innovation and Invention: Processes and Incentives
    • O32 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Management of Technological Innovation and R&D

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