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The internationalization of small and medium-sized enterprises in the viticulture

Author

Listed:
  • Lea KUBÍČKOVÁ

    (Department of Marketing and Trade, Faculty of Business and Economics, Mendel University in Brno, Brno, Czech Republic)

  • Aleš PEPRNÝ

    (Department of Marketing and Trade, Faculty of Business and Economics, Mendel University in Brno, Brno, Czech Republic)

Abstract

Small and medium enterprises (SMEs) are an important part of the Czech economy, they significantly contribute to the job and GDP creation, they are the source of innovation and technological progress. The paper is focused on the internationalization of SMEs, specifically in the wine sector, which is a specific sector closely linked to the specific area and it is significantly subjected to natural and climatic conditions. The authors focused on the specification of the most important aspects of the internationalization of Czech wine-growing small and medium enterprises based on the research via interviewing 450 SMEs wineries. The authors thus identified the key success factors in the process of internationalization of SMEs in the wine business.

Suggested Citation

  • Lea KUBÍČKOVÁ & Aleš PEPRNÝ, 2011. "The internationalization of small and medium-sized enterprises in the viticulture," Agricultural Economics, Czech Academy of Agricultural Sciences, vol. 57(7), pages 331-339.
  • Handle: RePEc:caa:jnlage:v:57:y:2011:i:7:id:31-2011-agricecon
    DOI: 10.17221/31/2011-AGRICECON
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    References listed on IDEAS

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    1. Jan Johanson & Jan-Erik Vahlne, 1977. "The Internationalization Process of the Firm—A Model of Knowledge Development and Increasing Foreign Market Commitments," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 8(1), pages 23-32, March.
    2. Jan Johanson & Finn Wiedersheim‐Paul, 1975. "The Internationalization Of The Firm — Four Swedish Cases 1," Journal of Management Studies, Wiley Blackwell, vol. 12(3), pages 305-323, October.
    3. Harrison, Andrew & Dalkiran, Ertugrul & Elsey, Ena, 2000. "International Business: Global Competition From a European Perspective," OUP Catalogue, Oxford University Press, number 9780198782131.
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