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Construct Validity of Cultural Theory Survey Measures

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  • Brendon Swedlow
  • Joseph T. Ripberger
  • Li‐Yin Liu
  • Carol L. Silva
  • Hank Jenkins‐Smith
  • Branden B. Johnson

Abstract

Objective Cultural Theory (CT) has attracted significant attention across the social sciences and is increasingly being used in survey research. We assess the construct validity of three CT survey operationalizations to help interpret and improve these measures. Methods A coding protocol for face and content validity of survey items was developed with input from several CT scholars and applied independently by two of authors of this article. Convergent, discriminant, and predictive validity of these items were assessed using survey data. Results We find that these measures generally lack face and content validity but have reasonably good convergent, discriminant, and predictive validity. Conclusion While these measures can continue to be used to predict attitudes and behaviors that CT hypothesizes will vary with culture, scholars interested in testing CT's basic claims in survey research should seek to improve their face and content validity, which will also allow better tests of convergent, discriminant, and predictive validity.

Suggested Citation

  • Brendon Swedlow & Joseph T. Ripberger & Li‐Yin Liu & Carol L. Silva & Hank Jenkins‐Smith & Branden B. Johnson, 2020. "Construct Validity of Cultural Theory Survey Measures," Social Science Quarterly, Southwestern Social Science Association, vol. 101(6), pages 2332-2383, October.
    • Handle: RePEc:bla:socsci:v:101:y:2020:i:6:p:2332-2383
    DOI: 10.1111/ssqu.12859
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    1. Claire Marris & Ian H. Langford & Timothy O'Riordan, 1998. "A Quantitative Test of the Cultural Theory of Risk Perceptions: Comparison with the Psychometric Paradigm," Risk Analysis, John Wiley & Sons, vol. 18(5), pages 635-647, October.
    2. Brendon Swedlow, 2017. "Three Cultural Boundaries of Science, Institutions, and Policy: A Cultural Theory of Coproduction, Boundary-Work, and Change," Review of Policy Research, Policy Studies Organization, vol. 34(6), pages 827-853, November.
    3. Susanne Rippl, 2002. "Cultural theory and risk perception: a proposal for a better measurement," Journal of Risk Research, Taylor & Francis Journals, vol. 5(2), pages 147-165, April.
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    Cited by:

    1. Jeroen Maesschalck & Heidi Paesen, 2021. "Profiling Organizational Culture: Using Grid-Group Cultural Theory as a Lens to Take a Snapshot of an Organization’s Culture," SAGE Open, , vol. 11(4), pages 21582440211, November.
    2. Matthew C. Nowlin, 2022. "Who should “do more” about climate change? Cultural theory, polycentricity, and public support for climate change actions across actors and governments," Review of Policy Research, Policy Studies Organization, vol. 39(4), pages 468-485, July.
    3. Branden B. Johnson & Brendon Swedlow, 2024. "Scale reliability of alternative cultural theory survey measures," Quality & Quantity: International Journal of Methodology, Springer, vol. 58(1), pages 527-557, February.

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