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Sustainable development in aviation logistics: Successful drivers and business strategies

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  • Pei‐Ju Wu
  • Chun‐Kai Yang

Abstract

Firms looking to implement sustainable development confront the problem of choosing among myriad options. To help them overcome it, this study develops two‐stage data‐driven analytics aimed at establishing which alternatives for sustainable development are most likely to succeed, based on careful scrutiny of sustainable‐aviation cases. Specifically, it first ascertains the factors that are most critical to aviation logistics in general and then goes on to identify the vital drivers of successful sustainable development in the same field. The analytical results of the proposed models reveal that sustainable initiatives (ecological conservation and environmental R&D), weight, conversion, and fuel efficiency are successful drivers for organizations to achieve environmental sustainability in aviation logistics. Furthermore, natural‐resource‐based view theory is utilized to develop business strategies that involve eco‐friendly initiatives, product stewardship, and clean technologies.

Suggested Citation

  • Pei‐Ju Wu & Chun‐Kai Yang, 2021. "Sustainable development in aviation logistics: Successful drivers and business strategies," Business Strategy and the Environment, Wiley Blackwell, vol. 30(8), pages 3763-3771, December.
    • Handle: RePEc:bla:bstrat:v:30:y:2021:i:8:p:3763-3771
    DOI: 10.1002/bse.2838
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    1. Belén Payán‐Sánchez & Miguel Pérez‐Valls & José Antonio Plaza‐Úbeda & Diego Vázquez‐Brust, 2022. "Network ambidexterity and environmental performance: Code‐sharing in the airline industry," Business Strategy and the Environment, Wiley Blackwell, vol. 31(3), pages 1169-1183, March.
    2. Wu, Pei-Ju, 2024. "The vulnerability and resilience of service quality management in food supply chains: Lessons from unstructured data on food-safety cases," Journal of Retailing and Consumer Services, Elsevier, vol. 80(C).
    3. Yasmim Maia Pederneiras & Johann Meckenstock & Ana Isabel Cerqueira Carvalho & Ana Paula Barbosa‐Póvoa, 2022. "The wicked problem of sustainable development in supply chains," Business Strategy and the Environment, Wiley Blackwell, vol. 31(1), pages 46-58, January.
    4. Zeeshan Raza & Johan Woxenius, 2023. "Customer‐driven sustainable business practices and their relationships with environmental and business performance—Insights from the European shipping industry," Business Strategy and the Environment, Wiley Blackwell, vol. 32(8), pages 6138-6153, December.

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