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Types and influential factors of consumers' non‐purchasing ecological behaviors

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  • Irene Tilikidou
  • Antonia Delistavrou

Abstract

This article presents an examination of non‐purchasing ecological behaviors and their influential factors. The results indicate that consumers who engage in recycling, pro‐environmental post‐purchasing behavior and pro‐environmental activities are highly educated people. Among them, those who are mostly involved in recycling and the non‐energetic, rather traditional, activities are mostly influenced by their positive attitudes towards recycling, as well as by their social responsibility. Those who adopt more energetic, more active, behaviors are mostly influenced by their beliefs that they hold power over politicians and politics. It was also found that those who are engaged in one type of non‐purchasing pro‐environmental behavior are more likely to engage in another type as well. Copyright © 2006 John Wiley & Sons, Ltd and ERP Environment.

Suggested Citation

  • Irene Tilikidou & Antonia Delistavrou, 2008. "Types and influential factors of consumers' non‐purchasing ecological behaviors," Business Strategy and the Environment, Wiley Blackwell, vol. 17(1), pages 61-76, January.
  • Handle: RePEc:bla:bstrat:v:17:y:2008:i:1:p:61-76
    DOI: 10.1002/bse.500
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    References listed on IDEAS

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    1. Roberts, James A., 1996. "Green Consumers in the 1990s: Profile and Implications for Advertising," Journal of Business Research, Elsevier, vol. 36(3), pages 217-231, July.
    2. Balderjahn, Ingo, 1988. "Personality variables and environmental attitudes as predictors of ecologically responsible consumption patterns," Journal of Business Research, Elsevier, vol. 17(1), pages 51-56, August.
    3. Lee Cronbach, 1951. "Coefficient alpha and the internal structure of tests," Psychometrika, Springer;The Psychometric Society, vol. 16(3), pages 297-334, September.
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    Cited by:

    1. Campbell, Benjamin & Khachatryan, Hayk & Behe, Bridget & Hall, Charles & Dennis, Jennifer, 2016. "Crunch the can or throw the bottle? Effect of “bottle deposit laws” and municipal recycling programs," Resources, Conservation & Recycling, Elsevier, vol. 106(C), pages 98-109.
    2. Torsten J. Gerpott & Ilaha Mahmudova, 2010. "Determinants of price mark‐up tolerance for green electricity – lessons for environmental marketing strategies from a study of residential electricity customers in Germany," Business Strategy and the Environment, Wiley Blackwell, vol. 19(5), pages 304-318, July.
    3. F. Testa & F. Iraldo & A Vaccari & E. Ferrari, 2015. "Why Eco‐labels can be Effective Marketing Tools: Evidence from a Study on Italian Consumers," Business Strategy and the Environment, Wiley Blackwell, vol. 24(4), pages 252-265, May.
    4. Wintschnig, Bea Alexandra, 2021. "The Attitude-Behavior Gap – Drivers and Barriers of Sustainable Consumption," Junior Management Science (JUMS), Junior Management Science e. V., vol. 6(2), pages 324-346.

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