IDEAS home Printed from https://ideas.repec.org/a/ags/aolpei/148101.html
   My bibliography  Save this article

Agritourism Farms - Evaluation of Their Websites Quality and Web 2.0

Author

Listed:
  • Havlícek, Zdenek
  • Lohr, Vaclav
  • Smejkalova, M.
  • Grosz, J.
  • Benda, Petr

Abstract

Based on surveys carried out in 2009 and 2012 it can be suggested that the web presentations of agritourism farms are virtually unchanged. The quality of the web pages for the same farms is statistically higher only for the criterion of “Content – structure” of websites. It can be assumed that in 2012 farmers devoted more attention to the structure of information that is presented on their own websites. Farms that have their own domain name show statistically significantly higher quality websites. Generally, it can be said that the website presentations of agritourism farms do not use the new approaches to the internet technologies as much as they could. For this reason, an approach has been proposed for upgrading the www presentations of lesser quality by means of the WCMS WordPress. It is recommended to use the Web 2.0 technologies, e.g. integrate through the mashup technologies the associated information sources into the websites (links to social networks and weather forecasts or the RSS sources in a given region). This paper was elaborated within the framework of the solution VZ MSM 6046070906 „Economics sources of Czech agriculture and their efficient use in the context of m ultifunctional agri-food systems“.

Suggested Citation

  • Havlícek, Zdenek & Lohr, Vaclav & Smejkalova, M. & Grosz, J. & Benda, Petr, 2013. "Agritourism Farms - Evaluation of Their Websites Quality and Web 2.0," AGRIS on-line Papers in Economics and Informatics, Czech University of Life Sciences Prague, Faculty of Economics and Management, vol. 5(01), pages 1-8, March.
    • Handle: RePEc:ags:aolpei:148101
    DOI: 10.22004/ag.econ.148101
    as

    Download full text from publisher

    File URL: https://ageconsearch.umn.edu/record/148101/files/agris_on-line_2013_1_havlicek_lohr_smejkalova_grosz_benda.pdf
    Download Restriction: no
    File URL: https://libkey.io/10.22004/ag.econ.148101?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Havlicek, Zdenek & Lohr, Vaclav & Benda, Petr, 2009. "Ict And Agritourism In Czech Republic," APSTRACT: Applied Studies in Agribusiness and Commerce, AGRIMBA, vol. 4(3-4), pages 1-4.
    2. Law, Rob & Qi, Shanshan & Buhalis, Dimitrios, 2010. "Progress in tourism management: A review of website evaluation in tourism research," Tourism Management, Elsevier, vol. 31(3), pages 297-313.
    3. Sonja Marjanovic & Caroline Fry & Joanna Chataway, 2012. "Crowdsourcing based business models: In search of evidence for innovation 2.0," Science and Public Policy, Oxford University Press, vol. 39(3), pages 318-332, February.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Platania, M., 2014. "Agritourism Farms and the Web. An Exploratory Evaluation of their Websites," AGRIS on-line Papers in Economics and Informatics, Czech University of Life Sciences Prague, Faculty of Economics and Management, vol. 6(3), pages 1-8, September.
    2. Król Karol, 2017. "The Quality of the Websites of Agritourism Farms in Visegrad Group Countries in the Light of Selected Synthetic Measures," Economic and Regional Studies / Studia Ekonomiczne i Regionalne, Sciendo, vol. 10(4), pages 76-85, December.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Nguyen Hoang Thuan & Pedro Antunes & David Johnstone, 2016. "Factors influencing the decision to crowdsource: A systematic literature review," Information Systems Frontiers, Springer, vol. 18(1), pages 47-68, February.
    2. Huang, Zhao & Mou, Jian, 2021. "Gender differences in user perception of usability and performance of online travel agency websites," Technology in Society, Elsevier, vol. 66(C).
    3. Livio Cricelli & Michele Grimaldi & Silvia Vermicelli, 2022. "Crowdsourcing and open innovation: a systematic literature review, an integrated framework and a research agenda," Review of Managerial Science, Springer, vol. 16(5), pages 1269-1310, July.
    4. Krakover, Shaul & Corsale, Andrea, 2021. "Sieving tourism destinations: Decision-making processes and destination choice implications," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, vol. 7(1), pages 33-43.
    5. Carlos Devece & Daniel Palacios-Marqués & D. Enrique Ribeiro-Soriano, 2021. "IT-based strategy, capabilities, and practices: crowdsourcing implementation in market-oriented firms," Review of Managerial Science, Springer, vol. 15(1), pages 15-32, January.
    6. Soe-Tsyr Daphne Yuan & Ching-Fang Hsieh, 2018. "An impactful crowdsourcing intermediary design - a case of a service imagery crowdsourcing system," Information Systems Frontiers, Springer, vol. 20(4), pages 841-862, August.
    7. Vincenzo Vignieri, 2021. "Crowdsourcing as a mode of open innovation: Exploring drivers of success of a multisided platform through system dynamics modelling," Systems Research and Behavioral Science, Wiley Blackwell, vol. 38(1), pages 108-124, January.
    8. San Martín, Héctor & Herrero, Ángel, 2012. "Influence of the user’s psychological factors on the online purchase intention in rural tourism: Integrating innovativeness to the UTAUT framework," Tourism Management, Elsevier, vol. 33(2), pages 341-350.
    9. Maria Lúcia Pato & Ana Sofia Duque, 2021. "Sustainability Communication in Rural Tourism: Website Content Analysis, in Viseu Dão Lafões Region (Portugal)," Sustainability, MDPI, vol. 13(16), pages 1-15, August.
    10. Saebi, Tina & Foss, Nicolai J., 2015. "Business models for open innovation: Matching heterogeneous open innovation strategies with business model dimensions," European Management Journal, Elsevier, vol. 33(3), pages 201-213.
    11. Paolo Enria, 2012. "Local identity and food and wine communication as a lever for place marketing," CERIS Working Paper 201208, CNR-IRCrES Research Institute on Sustainable Economic Growth - Torino (TO) ITALY - former Institute for Economic Research on Firms and Growth - Moncalieri (TO) ITALY.
    12. Megehee, Carol M. & Spake, Deborah F., 2012. "Consumer enactments of archetypes using luxury brands," Journal of Business Research, Elsevier, vol. 65(10), pages 1434-1442.
    13. Pam Lee & Chulmo Koo & Namho Chung, 2019. "The Threats of North Korea’s Missile and Visitors’ International Conference Choice Behavior," Sustainability, MDPI, vol. 11(18), pages 1-22, September.
    14. Barbu Ionel, 2014. "Ways To Increase Leverage Rural Tourism Potential Of The Historical Regions Crisana," Annals - Economy Series, Constantin Brancusi University, Faculty of Economics, vol. 6, pages 171-175, December.
    15. Clara Benevolo & Elena Morchio, 2015. "La qualit? della comunicazione via web per la promozione del turismo nautico," ECONOMIA E DIRITTO DEL TERZIARIO, FrancoAngeli Editore, vol. 2015(2), pages 291-313.
    16. Chiou, Wen-Chih & Lin, Chin-Chao & Perng, Chyuan, 2011. "A strategic website evaluation of online travel agencies," Tourism Management, Elsevier, vol. 32(6), pages 1463-1473.
    17. Ageeva, Elena & Melewar, T.C. & Foroudi, Pantea & Dennis, Charles & Jin, Zhongqi, 2018. "Examining the influence of corporate website favorability on corporate image and corporate reputation: Findings from fsQCA," Journal of Business Research, Elsevier, vol. 89(C), pages 287-304.
    18. Orlikowski, Wanda J. & Scott, Susan V., 2014. "What happens when evaluation goes online? Exploring apparatuses of valuation in the travel sector," LSE Research Online Documents on Economics 57602, London School of Economics and Political Science, LSE Library.
    19. Díaz, Estrella & Martín-Consuegra, David, 2016. "A latent class segmentation analysis of airlines based on website evaluation," Journal of Air Transport Management, Elsevier, vol. 55(C), pages 20-40.
    20. Escobar-Rodríguez, T. & Carvajal-Trujillo, E., 2014. "Online purchasing tickets for low cost carriers: An application of the unified theory of acceptance and use of technology (UTAUT) model," Tourism Management, Elsevier, vol. 43(C), pages 70-88.

    More about this item

    Keywords

    Agribusiness;

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:ags:aolpei:148101. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: AgEcon Search (email available below). General contact details of provider: https://edirc.repec.org/data/fevszcz.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.