Applying Digital Marketing Strategies to Promote Tourist Areas in Romania in the Digital Era
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More about this item
Keywords
national tourism; strategy; promotion; sustainable development; online marketing; fsQCA.;All these keywords.
JEL classification:
- M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
- Z32 - Other Special Topics - - Tourism Economics - - - Tourism and Development
- Q01 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - General - - - Sustainable Development
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