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Content
December 2024, Volume 28, Issue 04
- 211-227 Netflix India: The Battle of Trials and Expectations
by Parul Sinha & Rajkumari Mittal & Bikramjit Rishi - 229-246 Wingrow Agritech Producer Company Limited: Excursion Toward Survival
by Shraddha Purandare & Aditi Aljapurkar - 247-267 Redefining Retail Dynamics: The Meesho Story
by Priyanka Dale & Romi Sainy - 269-308 Case Study — Breaking Barriers: Women Empowerment in a Conservative Society
by Rahmana Gafoor & Manzoor Ali Mirani - 309-335 Flash Express: Advancing CSR and Sustainability Reporting
by Olimpia C. Racela
September 2024, Volume 28, Issue 03
- 125-148 Managing Performance of Digital Microenterprises Post-COVID: The Case of IFS
by Tafheem Bashir & Amandeep Dhaliwal - 149-174 Analysis of Investment in Equity: Value or Growth Investing?
by Latha Chari & Narsimhulu Siddula - 175-194 Decisive Moments at Emerald Lawns: Manoj Joshi’s Dilemma
by Nilesh Borde & Madhumita Mahatme & Surabhi Gore & Purva Hegde Desai & Nirmala Rajanala & Veeraj Mahatme - 195-210 Marketplace or Distributor Model? KiranaKart’s Choice in Identifying the Right Fit Between the Business Idea and the Business Model
by Kamalika Chakraborty & Suhas Ashok Kare & Shraddha Biswal & Maitreyi Kole & Alex S Muricken & Poornima Raj & Aman Kumar
June 2024, Volume 28, Issue 02
- 63-92 All That Glitters May Not Be Gold: Tanishq AD Controversy
by Mehta Ritu & Basu Rituparna & Amisha Agarwal & Niyati Singh - 93-124 Launching and Positioning of Amul Camel Milk
by Naresh K. Patel
March 2024, Volume 28, Issue 01
- 1-15 CABiT Cabs — Radhika’s Dilemma
by Anil Dsouza & Rekha Aranha & Avil Saldanha & Jaya Rani - 17-38 Glow & Lovely: Purpose-driven Brand
by Jagandeep Singh & Rachita Sambyal - 39-62 Hearty Mart: Democratizing Corporate Entrepreneurship
by Amarpreet Singh Ghura & Abhishek
December 2023, Volume 27, Issue 04
- 265-281 Product Mix Strategy At Golden Grains
by N Chandrasekaran & V. G. Venkatesh & Eric Deakins - 283-301 Renoir Jigsaw Puzzle, Inc.: Making Puzzles More Than Just Puzzles
by Chih-Ning Chu & Grace C. Su & Ting-Yuan Huang - 303-322 RadheDham Ashram: Business Continuity Post Disruption
by Rajkumari Mittal & Parul Sinha & Ritu Srivastava - 323-338 Community Mobilization Of Donkey Herders In India
by Inakshi Kapur & Pallavi Tyagi - 339-356 Background Verification At Ergosâ India
by Dharma Raju Bathini
September 2023, Volume 27, Issue 03
- 183-192 The Dynamics Of Micro-Entrepreneurial Success During Covid-19 Pandemic: Theâ Tale Of Madhabh
by Ashok Sar - 193-212 Bael: Can Pivoting To Blockchain Help The Early Stage Agritech Startup In India?
by K C Shyam & Sushmita Srivastava & Lijo John - 213-229 Mehran Shoe Center: A Family Saga
by Rabail Aisha & Manzoor Ali Mirani & Naveed Akhtar Qureshi & Nisar Ahmed Channa - 231-252 Mustard Sneakers: Finding A Market
by Wattanai Amornsirikul & Olimpia C. Racela - 253-263 Vardhman Envirotech: Creating Blue Ocean And Reinventing Business Model
by Amarpreet Singh Ghura & Abhishek
June 2023, Volume 27, Issue 02
- 97-123 Tesla Inc.: Entering the Indian Electric Car Market
by Bikramjit Rishi & Harvinder Singh - 125-146 Financial Model and the Valuation of Kyoka Motors 2S Car Dealership
by Saadia Irfan & Arsala Haider Khan & Hadia Amjad Mir & Maheen Waqar & Muhammad Ameen Hassan - 147-174 Nvidia and the Great East-West Semiconductor Game
by Jin Leong & Ming-Jer Chen - 175-181 Different Strokes: New York City’s Not-So-Warm Welcome
by Pranav Dalmia & Ming-Jer Chen
March 2023, Volume 27, Issue 01
- 1-26 Yulu: Pedal the Change
by Akshat Jain & Prateek Jain - 27-35 Developing a Personal Strategy: The Alumni Reunion
by Jin Leong & Ming-Jer Chen - 37-42 Us Versus Them: Bridging the Faultline between Salaried and Hourly Employees
by Pranav Dalmia & Ming-Jer Chen - 43-58 Zomato Instant – “10-Minute Delivery Plan†Controversy
by Avil Saldanha & Rekha Hitha Aranha - 59-77 Coldman Logistics: COVID-19 Vaccine for One and All
by Rajkumari Mittal & Parul Sinha & Bikramjit Rishi - 79-95 Amul’s Dynamic Marketing Capabilities: Milking COVID-19 Lockdown Opportunities
by Suresh Kerani
December 2022, Volume 26, Issue 04
- 299-308 Editorial: What Makes A Great Teaching Note?
by Derek Lehmberg & Michael Young & Colette Southam & Li-Qun Wei - 309-329 Time for a Change: Chinese Diaper-Maker DaddyBaby Faces COVID-19 (A)
by Bingjing Krystal Yao & Mary Summers Whittle & Ming-Jer Chen - 331-338 Time for a Change: Chinese Diaper-Maker DaddyBaby Faces COVID-19 (B)
by Bingjing Krystal Yao & Mary Summers Whittle & Ming-Jer Chen - 339-352 Shaikh Traders: Poultry Farming The Growth Mantra
by Kinjal Jethwani & Kumar Ramchandani - 353-369 Reinventing Coffee: Pandemic Lessons from Sleepy Owl Coffee
by Pallavi Tyagi & Deepika Upadhyay & Shalini Mittal
September 2022, Volume 26, Issue 03
- 203-223 Green Leaf Energy (Gle): Theâ Limits Of Public–Private Partnership In Social Entrepreneurship
by Kishinchand Poornima Wasdani & Abhishek Vijaygopal & Mathew James Manimala - 225-246 Quantum Creation: The Passion for Fashion – Teaching Case
by Shathees Baskaran & Sharmili Arulanantham & Nomahaza Mahadi & Kesavan Nallaluthan - 247-261 GoMechanic: Building India’s Largest Automotive Aftermarket Ecosystem
by Deepti Prakash & Parul Manchanda - 263-288 Restoring Corporate Governance at CG Power & Industrial Solutions Ltd
by S. Subramanian - 289-298 Kalyani Dairy Farm: A Sustainable Model for Enterprise Development
by Sri Krishna Sudheer Patoju & Sasmita Swain & Ashwini Pandhare
June 2022, Volume 26, Issue 02
- 111-125 Fair and Handsome: Nothing Fair About It!
by Pooja Gupta & Semila Fernandes - 127-144 Sterlite Technologies Ltd.: To Buy or Not to Buy is the Question
by Abhishek Sinha & Rajani Ramdas & K. V. Pradeep - 145-160 Good Morning Breakfast Cereal: Dimensioning Challenge
by Surya Mahadevan & Jayanthi Thanigan & Srinivasa Reddy - 161-188 Navigating through the Pandemic: The Future of Tiffany’s Show Pattaya, Thailand
by Olimpia C. Racela & Amonrat Thoumrungroje - 189-202 Expanding the MBA Experience by Writing and Using Cases: The Student Perspective
by Lydia Fairfax & Barron Gong
March 2022, Volume 26, Issue 01
- 1-16 Anandam Vana Retreat: Designing Customer Loyalty Program for Long-Term Customer Relationship
by Vatsala Singh & Prem Prakash Dewani - 17-57 AirAsia India Private Limited: Navigation Amidst Uncertainty and Ambiguity
by Mukund R. Dixit & Sanjay Kumar Jena - 59-75 Youngone’s Sustainable Growth: Business Diversification from Manufacturing to Retailing
by Kyunghwa Chung & Do Yuon Kim & Do Quynh Trang & Young Sam Kim - 77-100 Tulsi Aroma’s Venture into World Markets
by Ankur Roy & Chandra Sekhar & Vishal Vyas - 101-109 Divine Consulting Services: A Sinking Ship or Back to Land Safely?
by Rajani Ramdas & Jimmy Thankachan
December 2021, Volume 25, Issue 04
- 359-367 Exploring New Business Practices in the Era of the COVID-19 Pandemic
by Tian Wei & Michael N. Young & Jianping Liang - 369-381 Crisis Management of Xibei Catering Group during COVID-19
by Yingya Jia & Xiaomin Liu & Yanqi Zhou & Jiabao Wang - 383-407 Pinduoduo (PDD): The Pioneer in Social Commerce
by Yiyuan Mai & Lihua Wang & Zhuxin Ye & Songrui Zang - 409-444 Fraud at Luckin Coffee: The Rapid Rise and Downfall of China’s Starbucks
by Pao-Chen Lee - 445-449 Apple, America, and China in the Age of COVID-19
by Mike W. Peng - 451-475 LinkDoc: Using AI to Create Value in Medical Data
by Na Hou & Jie Zhang & Qianying Zhu & Sijia Zhong & Wenwen Liu & Jihua Zhang
June 2021, Volume 25, Issue 02n03
- 113-124 The Anatomy of a Business Case
by Colette Southam & Derek Lehmberg & Li-Qun Wei & Michael N. Young - 125-137 Are You Ready? Devising a Personal Strategy for Life After Business School
by Ming-Jer Chen & Chawit Rochanakit - 139-161 Icici Bank: Fighting A Crisis In Corporate Governance
by Arun Kumar Tripathy & Nidhi S. Bisht - 163-172 Sunray India Limited–Distribution Strategy
by Surya Mahadevan & Jayanthi Thanigan & Srinivasa Reddy - 173-191 Top Tier Holidays: Marketing Strategies
by Nitesh Kumar & Mokhalles Mohammad Mehdi & Lubna Nafees - 193-212 An Artifact-based Simulation Method for Teaching Intellectual Property Management in an Innovation and Entrepreneurship Course
by T. W. Liu & Hongyi Sun & Walter S. L. Fung - 213-235 US–China Tensions in Class (A): International Politics Meets Interpersonal Relationships
by Lydia Fairfax & JianYe Jacky Feng & Mary Summers Whittle & Ming-Jer Chen - 237-246 US–China Tensions in Class (C): Managing International Diversity in Turbulent Times
by Lydia Fairfax & JianYe Jacky Feng & Mary Summers Whittle & Ming-Jer Chen - 247-269 BSK Enterprises: Valuation of a Small Retail Chain
by Amiya Kumar Sahu - 271-288 Azure: Building an Online Influencer Community for Growing Platform Business
by Kamalika Chakraborty & M. Sivagnanasundaram & Saurabh Sharma & Shraddha Dubey & Ishita Tiwary & Mohammad Saad - 289-307 Oil India Ltd.’s CSR Dilemma: Balancing Community and Business
by Vidhi Chaudhri & Asha Kaul - 309-333 Taj Corporation — A Leader’s Immersion into a Journey of Organizational Transformation
by Waheed Ali Umrani & Virginia Bodolica & Mohsin Kazmi & Faiz Muhammad Khuwaja & Rukhman Solangi - 335-354 Mcdonald’S In India: The Battle For Control
by Arunaditya Sahay & Tushar Sankar Banerjee
March 2021, Volume 25, Issue 01
- 1-10 Writing Teaching Cases Effectively: The Importance of Evidence
by Vishal Gupta - 11-31 Shemaroo’s Identity Crisis in the Indian Video Market
by Ram Subramanian - 33-58 engageSPARK: ‘Democratizing’ Technology for Societal Good
by Raymund B. Habaradas & Patrick Adriel Aure - 59-80 Sustaining Hazir Sabzi Through Study, Work and Family: A Three-Tier Conflict
by Waheed Ali Umrani & Rukhman Solangi & Virginia Bodolica & Buxial Khan & Beenish Tariq - 81-96 A Pig in a Poke? Shuanghui’s Acquisition of Smithfield
by Ming-Jer Chen & Y. P. Chan & Jenny Craddock - 97-112 “Why Should I Care?”
by Ming-Jer Chen & Charles F. Tucker
December 2020, Volume 24, Issue 02
- 97-104 Optimizing Academic Articles: A Practical Guide for Managers
by Ming-Jer Chen & Michael Hovick - 105-121 McDonald’s Japan and Pokémon GO: IoT Gamification
by Jorge Calvo & Lourdes Urriolagoitia - 123-131 Sunar Factory: Investment Opportunity and a Financing Dilemma
by Sana Tauseef - 133-146 TravelKhana: Delighting the Rail Travelers’ Appetite
by Mohita Gangwar Sharma - 147-166 Arthakranti: Creating Blue Ocean
by Amarpreet Singh Ghura - 167-203 Smithfield Foods: Activists and Acquisitions
by Ming-Jer Chen & Ruo Jia & Gerry Yemen
June 2020, Volume 24, Issue 01
- 1-1 From the New Editorial Team: Publishing Quality Teaching Cases
by Li-Qun Wei & Derek Lehmberg & Vishal Gupta & Michael N. Young & Colette Southam & Jianping Liang - 1-12 The Culture–Strategy–Execution Trio: A How-To Guide
by Ming-Jer Chen & Y. P. Chan & Charles Tucker - 13-34 The Infosys Saga: An Indian IT Giant Faces a Leadership Crisis
by Ekta Sinha & Mihir Ajgaonkar - 35-48 Navigating A Career Crossroads
by Geeta Mishra & Gaurav Manaktala & Sandeep Puri - 49-69 Wingtech Acquires Nexperia: Will the New Company Fly?
by Ming-Jer Chen & Y. P. Chan & Mary Summers Whittle - 71-96 Desi Fusion and the Lyall Farm Store: The Challenges of Balancing Profits, Tradition and Social Responsibility in a Rapidly Developing India
by Amandeep Dhaliwal - 97-109 When the Case Creates a Competitive Advantage
by Mohammad Rafiqul Islam Talukdar
December 2019, Volume 23, Issue 02
- 193-202 Sink or Swim — The Fate of a Retail Family Business
by Shalaghya Sharma & Anjani K. Singh - 203-235 ITC Limited: Decoding Business Segment Betas
by Shalini Talwar & Anmol Garg - 237-271 EXIM Bank’s Rampal Project Financing Dilemma
by D. Satish - 273-287 Van Gogh Museum: A Digitally Engaging Museum
by Diane Natassia & Ahmad Seiichi Ramadhan - 289-312 Marching Towards Creating Shared Value: The Case of YES Bank
by Ashish Pandey & Reeju Guha & Navjyoti Malkar & Nisha Pandey - 313-330 Engro Fertilizers Limited: Cost of Capital and Valuation
by Fazal Jawad Seyyed & Hafsa Ashfaq - 331-349 White Print: The Dotted Word
by Sameer Bhajni & Varsha Khandker & Sourabh Patil & Upasana Makati - 351-367 Veera Tanneries Private Limited: An Indian Leather Enterprise’s Drive Towards Sustainability
by Sandeep Kumar Gupta & Sanjeev Gupta - 369-398 63 Moons-NSEL Merger: A Boon or a Bane for the Stakeholders
by Shernaz Bodhanwala - 399-414 Onlymobiles.com: Redefine the Pricing Strategy
by Anuj Pal Kapoor & Madhu Vij - 415-426 Nokia’s Comeback — Is it Revival of an Iconic Brand?
by Neha Zaidi & Pallavi Tyagi & Animesh Singh - 427-456 GVK–MIAL: Partner Selection for Public-Private Partnership
by Sanjeev Ganguly & Satyasiba Das - 457-489 Safed Detergent Powder: Regional Brand with Rural Focus
by Dev Narayan Sarkar & Kaushik Kundu - 491-518 IKEA: Sustainable Cotton Initiative in China
by Yu Gong & Steve Brown & Fu Jia & Jiang Duan - 519-537 Feature Suites Company Limited: The Management Contract of Manor Inn
by Olimpia C. Racela & Ravisara Narula - 539-560 Borneo Orangutan Survival Foundation (BOSF): Building Trust in Diverse Stakeholders
by Yanthi R.I. Hutagaol-Martowidjojo - 561-593 Failure of Control Environment of Daewoo Shipbuilding & Marine Engineering Co., Ltd
by Hansol Lee & Seung Wan Eun & Ho-Young Lee & Gitae Park
June 2019, Volume 23, Issue 01
- 1-37 Malaysian AIDS Council: The “PutItOn” Campaign
by Li Lin Lau & Farzana Quoquab & Abu Bakar Abdul Hamid - 39-63 The New Amby: The Second Debut
by Atanu Adhikari & Srabanti Mukherjee - 65-89 Profit Opportunities from Vedanta and Cairn India Merger
by Pitabas Mohanty & Supriti Mishra - 91-117 WudStay and the Houseboat Sector in India
by Rakesh Gupta & Kirthivasan Sathya Narayan & Sowmya Sharma & Roshni Sunny - 119-151 HCL Infosystems Ltd. (A) and (B)
by Gita Bajaj - 153-191 Kerry Logistics — Paving the New Silk Road
by Ivy S. N. Chen & Sherriff T. K. Luk & Jinghui Tao
December 2018, Volume 22, Issue 02
- 219-237 Spring Health’s Tryst: Selling Safe Drinking Water
by Sumita Sindhi & Pranab Ranjan Choudhury - 239-254 Benchmarking Efficiency of Bank Branches: A Case Study of Bintan Bank in Malaysia
by Asish Saha & Yusnidah Ibrahim & Siew Goh Yeok - 255-277 Qasab: Kutch Craftswomen’s Producer Co. Ltd
by Shweta Mittal & Vishal Gupta & Manoj Motiani - 279-298 ThetaTechk Sdn Bhd
by Farzana Quoquab & Jihad Mohammad - 299-323 Lighting the Lean Spark in Silver Spark
by Pooja Gupta & Anand Deshpande - 325-355 The New Silk Road of BLACKYAK
by Tae-Sun Kang & Young-Hee Ko & Dong-Sung Cho - 357-384 Bansara Eye Care: Growing Affordable Eye Care for the Rural Population
by Teidorlang Lyngdoh & G. Sridhar & Prashant Mishra - 385-411 iKure Techsoft: Providing Technology Enabled Affordable Health Care in Rural India
by Atanu Chaudhuri & Venkatramanaiah Saddikutti & Thim Prætorius
June 2018, Volume 22, Issue 01
- 1-25 Bruwan Village Taroko
by Chien-Nan Chen & Wan-Hsien Hu & Chia-Wu Lin - 27-56 Shree Cement Ltd.: Nimble and Focused Wins the Race
by Neeraj Dwivedi - 57-80 Villgro Innovation Marketing Pvt. Ltd.: Building Last Mile Delivery Model Using Entrepreneurs
by Vaibhav Bhamoriya & Abhishek - 81-111 Samsung Electronics in India: Challenges of Multi-Channel Retailing
by Abhishek & Harshit Garg - 113-145 Bridging the Cultural Gap: Hyundai Card and GE Capital
by Jee Hoon Lee - 147-166 All Aboard the Metro Rail? LTMRHL’s Campaign for Stakeholder Support
by Asha Kaul & Vidhi Chaudhri - 167-197 Tamul Plates Marketing Pvt. Ltd.: The Growth Challenge
by Rajesh K. Aithal & Arindam Dasgupta - 199-218 Central Food Retail: Business Expansion and Brand Architecture Strategy
by Piya Ngamcharoenmongkol
December 2017, Volume 21, Issue 02
- 253-280 Kolon FnC’s Global Expansion Strategy
by Hyojung Kim & Jinju Lee & Ki-Hwan Kwon - 281-310 Gucci: Facing Growing Challenges in China
by Ivy S. N. Chen & Sherriff T. K. Luk - 311-346 Ahkera Smart Tech: A High-Tech Venture’s Global Entrepreneurship in Asia
by Young-Choon Kim & Hyeonjin Cha & Taekyun Kim - 347-375 Wipro Ltd.: The Demerger of Wipro Enterprises
by Rajesh Haldipur & Vijaya Narapareddy & S. R. Vishwanath - 377-392 SoftBank’s Acquisition of Sprint Nextel Corporation
by Jae C. Jung & Xiaomei Grazia Xiong - 393-430 Corporate Social Responsibility in McDonald’s Australia
by Alvin Lee & Claire Lambert - 431-451 Nava Jyoti: Farmer’s Pursuit of Profitable Sales
by Jeevan J. Arakal & Dinesh Sharma - 453-474 Media Lab Asia: Renovating Business Model for Underserved
by Subhash Kumar
June 2017, Volume 21, Issue 01
- 1-35 David Chen at PT Ijutsu
by Francisco L. Roman - 37-80 Chery Automobile
by Biao Luo & Chengyuan Wang & Liang Liang - 81-117 Fostering Rural Financial Services through Technology: The Case of FINO PayTech
by Debasish Maitra & Parijat Upadhyay - 119-147 Reliance Communications Ltd.: A House of Cards?
by S. R. Vishwanath & Vijaya Narapareddy - 149-174 Fiamchi: Fishing in Troubled Waters
by Atul Arun Pathak & Manish Singhal - 175-205 Koufu: Fortune of an Entrepreneurial Singapore Hawker
by Pui Mun Lee & Chong Guan & Calvin M. L. Chan - 207-230 WPG Holdings: Electronic Integration of Supply Chain Network
by Hsin-Lu Chang & Wan-Chu Yen - 231-251 The Challenges at JSW Steel: Brand Valuation and Corporate Governance Issues
by Pitabas Mohanty & Tina Stephen
December 2016, Volume 20, Issue 02
- 253-281 Sobha Developers Limited: Competitive Advantage through CRM
by P. Sanjay Sarathy & Sanjay Patro - 283-304 KB Kookmin Bank in Korea
by Moon-Kyung Cho & Ho-Young Lee & Dan-Bee Song - 305-329 Hike in Royalty Payments by ACC
by Pitabas Mohanty & Supriti Mishra - 331-350 Vertical Brand Extension at Vinamilk, Vietnam
by Quang Tri Nguyen & Winai Wongsurawat & Rian Beise-Zee - 351-372 National Fans Limited of Bangladesh
by Jashim Uddin Ahmed & Mohammad Jasim Uddin & Nahid Farnaz & M. Akbar Ali - 373-399 G-Auto Business Model: Diversifying and Sustaining Under Duress
by Shubhabrata Basu - 401-427 Micro-Innovation Strategy: The Case of WeChat
by Xiaoming Yang & Sunny Li Sun & Ruby P. Lee - 429-454 Build to Last, Discount, or Defer?: Examining Lotte’s Entry into the Beer Industry
by Young-Sang Yi & Hyoung-Goo Kang & Hannah Jun
June 2016, Volume 20, Issue 01
- 1-32 SunCity: Beyond the Green Marking
by Maria Jilla Phoebe S. Decena & Nur Sa’adah Muhamad & Khairul A. Adham - 33-54 MedicCom
by Andrew T.K. Seang & Siti-Nabiha A.K. - 55-88 Kakao in Korea: Increasingly Shaking the Market
by Jinsoo Park & Taekyung Kim - 89-109 Sikshasandhan: Funding Challenges and Mission Drift
by Pradeep Kumar Mishra - 111-131 Inotera Memories: Leader or Dreamer
by Yih-Wen Shyu & William Reinfeld - 133-175 Warehouse to Manage Collateral — Kaul’s Dilemma
by Kushankur Dey & Sivakumar Alur - 177-217 Sabarkantha Gas Limited: Challenges of Marketing Natural Gas
by Sanjay Kumar Kar & Piyush Kumar Sinha & Saurabh Mishra - 219-251 Distribution Strategy of a Global Firm in an Emerging Market: The Case of 3M India
by Debasis Pradhan & Niladri Kundu
December 2015, Volume 19, Issue 02
- 231-258 Sustaining a Social Enterprise: Palash Eye Hospital
by Debabrata Chatterjee & T.N. Krishnan & Ankita Tandon - 259-289 Financing Strategy at Tata Steel
by Rajesh Haldipur & Kulbir Singh & S. R. Vishwanath - 291-310 Wuan Chuang: A 100-Year-Old Soy Sauce Producer Moving into the Next Century
by Chiung-Hui Tseng - 311-351 Birlasoft Inc. — Sales Force Automation at Crisis: Software as a Service (SaaS) or Software as a Product (SaaP) (A) & (B)
by Shilpi Jain & Mahadeo P. Jaiswal - 353-376 Tenaga Nasional Berhad
by John Antony Xavier & Yazmin Islahudin - 377-417 MicroPort Scientific: An Odyssey Starting with Coronary Stents
by Wei Zhang & Leiping Xu & Hongli Hang - 419-442 Mamma Mia! Made in China — Challenges in Developing the Musical Industry
by Terence Tsai & Shubo Liu - 443-471 GranuLab: Strategies for Growth
by Khairul Akmaliah Adham & Mohd Fuaad Said & Saida Farhanah Sarkam & Nur Sa’adah Muhamad
June 2015, Volume 19, Issue 01
- 1-28 Dalian Sanyo Cold Chain: The Service Industrialization as a New Development Engine
by Miao Cui & Jingqin Su & Jingxiang Cao - 29-57 Hyundai Motor Company in the Indian Market
by Young-Eun Park & Dong-Kee Rhee - 59-101 P1: Competing in the Broadband Service Industry
by Mohd Fuaad Said & Khairul Akmaliah Adham - 103-126 mKrishi
by Ashish Hajela & M. Akbar - 127-154 Korean Air Cargo: Strategic Challenges in an Evolving Environment
by Namgyoo K. Park & Jeonghwan Lee & Uisung D. Park - 155-181 Evolution of Fortune Brand Communications of Adani Wilmar
by Preeta Vyas & Falgun Bhatt - 183-202 Geely Automotive's Acquisition of Volvo
by Yuanyi Amy Chen & Xinran Joyce Wang & Michael N. Young - 203-230 Caffé Bene Disrupts the Stagnating Korean Coffee Shop Market
by Kiwan Park & Sunghee Jun & Jerry Jisang Han & Jiyoung Lee & Hwain Kim & Joonkyung Kim
2014, Volume 18, Issue 02
- 221-249 Melville Corporate Finance, Inc
by Andrew Ray Lanney & Prescott C. Ensign - 251-276 Jyothy Stoops to Conquer: The Henkel India Acquisition
by Neeraj Dwivedi & P. John Ben - 277-316 MCM of Sung Joo Group: An MCM Licensee Wrote a Creation Myth in the Luxury Industry
by Eun Jung Choi - 317-338 Accidental Entrepreneurs: Kwench Library Solutions
by Mathukutty M. Monippally - 339-370 LG Display's First Module Plant in Europe
by Bowon Kim & Hanyoung Kim & Jeong Eun Sim & Chanshik Shin - 371-399 Kraft Foods, Inc. in India — The Cadbury Acquisition
by V. S. Pai & Ram Subramanian - 401-428 Going Local or Global: The Case of Online Daily Deal Company TicketMonster
by Seongmin Jeon & Byungjoon Yoo - 429-454 Hans Sicat and the Transformation at the Philippine Stock Exchange
by Manuel C. Dioquino
2014, Volume 18, Issue 01
- 1-34 Eveready Industries: The Magic Lamp that Changed the Fortunes
by Swarup Kumar Dutta - 35-59 Turkish Airlines: Fast Growing Star of Skies
by Mert Günerergin & Gonca Günay & Feride Deniz Zaptçıoğlu Çelikdemir & Muhittin Sağnak - 61-80 Change Management: A Case of State Power Utility in India
by Neeraj Pandey & Anand Kumar Jaiswal - 81-114 Xtep: Winning Young Chinese Consumers in Less Developed Cities
by Sherriff T. K. Luk & Ivy S. N. Chen & Chi Hong Leung - 115-142 Obama's Bag: High Quality with No QC at Barrington
by William Brown & Lin Guo - 143-173 Eko: The Mobile Phone as a Financial Identity
by Kavitha Ranganathan & Amit Kapoor - 175-197 Internationalization of Boost Juice to Malaysia
by Jane L. Menzies & Stuart C. Orr - 199-221 FJ CTS Group: Strategic Restructuring for Turnaround
by Wei Feng & Yong Ma & Shengliang Deng
2013, Volume 17, Issue 02
- 199-224 The Park Hotels: Designing Communications
by Seema Gupta & J. Ramachandran - 225-241 The Entrepreneur's Dilemma: Case of TMT Toughened Glass Pvt. Ltd
by Manu Amitabh - 243-266 GAZI and the Shock Absorber Market in Thailand
by Rawiporn Koojaroenpaisan & Paul Patterson - 267-287 COSMOS Service Centre: Service Recovery Using Distribution Channels
by Ramendra Singh & Amer Jyothi & Ashish Sinha & Babita Agarwal & Arun Patro