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Content
1965, Volume 8, Issue 3
1965, Volume 8, Issue 2
- 5-20 Innovation in gasoline marketing
by Dixon, Donald F.
- 23-30 Opportunities for international market development
by Hamilton, Charles A.
- 31-35 The welfare state
by Wilson, George W.
- 37-44 The managerial profile
by Gilman, Glenn
- 45-48 Libermanism is NOT liberalism
by Thorelli, Hans B.
- 49-55 Coordinating strategic & operational planning
by Andersen, Theodore A.
- 56-58 The synergistic effect
by Mee, John F.
- 59-72 Unemployment and the unemployables
by Fox, William M.
- 73-78 How much freedom does business REALLY want?
by McGuire, Joseph W.
- 79-86 Leaders who fail their companies
by Allen, Louis A.
- 87-93 Advertising theory and the capital budgeting model
by Tarpey, Lawrence X.
1965, Volume 8, Issue 1
- 5-6 An economic projection designed for businessmen
by Turner, Robert C.
- 25-34 Is the Kennedy round a giant step toward trade liberalization?
by Wortmann, Herman R.
- 35-42 The executives compensation and his career cycle
by Foote, George H.
- 43-52 Program budgeting Business contribution to government management
by Steiner, George A.
- 53-58 Why some growth companies are faltering
by Dake, Leland E.
- 59-60 Buying as a process
by Patterson, James M.
- 61-68 A businessman's plea for government investment in education
by Samuels, Howard J.
- 69-76 How Institutional investments in common stock affect the cost of capital
by Sauvain, Harry C.
- 77-82 The industrial salesman as a source of market information
by Webster, Frederick Jr.
- 83-94 The clinical method of managerial selection
by Burke, Maurince O.
1964, Volume 7, Issue 4
- 5-19 The mighty Japanese trading companies
by Wakasugi, Sueyuki
- 21-24 Strategy planning
by Henderson, Bruce D.
- 25-36 Management concepts and practices European style
by Kast, Fremont E.
- 37-50 A new orientation for plotting marketing strategy
by Adler, Lee
- 51-58 A defense of the corporation pirate
by Austin, Douglas V.
- 59-60 A systems approach to manpower management
by Williams, Edgar G.
- 61-72 Taking some guesswork out of R&D investments
by Caber, Norman H. & Cheaney, Edgar S.
- 73-80 The closest thing to measuring advertising effectiveness
by Kernan, Jerome B. & McNeal, James U.
- 81-88 Why project management?
by Cleland, David I.
- 89-99 The actuarial -- Clinical controversy in managerial selection
by Scott, William Jr.
1964, Volume 7, Issue 3
- 5-24 The ethical drug industry
by Sawyer, George C.
- 25-36 James R. Hoffa and his trucking triumph
by Sloane, Arthur A.
- 37-46 Uprooting world poverty A job for business
by Kelso, Louis O. & Hetter, Patricia
- 47-54 Judging managerial performance: Single vs multiple levels of accountability
by McConkey, Dale D.
- 55-62 A program for dealership management
by Redfield, James W.
- 63-64 Marketing-dominated economy
by Mee, John F.
- 65-74 Why a rising federal debt is no cause for alarm
by McCalmont, David B.
- 75-86 Approaches to achieving: Retail price stability
by Stern, Louis W.
- 87-96 Common misconceptions in business management
by Filley, Alan C.
- 97-104 Store loyalty as a measure of promotional effectiveness of supermarkets
by Shapiro, Stanley J. & Colonna, Robert J.
- 105-112 Research clearinghouse
by Patterson, James M.
- 113-129 Fiery portents
by Headings, Lois
1964, Volume 7, Issue 2
- 5-18 The European economic community and the United States
by Mosseri-Marlio, Claude
- 20-20 On scholarships
by Duncan, Alice
- 23-28 Imagery as a management skill
by Petit, Thomas A.
- 29-38 Do your distribution channels need reshaping?
by McDonald, A. Jr.
- 39-47 3 experiments in urban transportation
by Smerk, George M.
- 49-58 Span of control conceptions and misconceptions
by Thompson, Robert E.
- 59-69 Systems can too be practical
by Harvey, Allan
- 70-72 Matrix organization
by Mee, John F.
- 73-84 Business management under Nasser
by Westfall, Ralph
- 85-92 Industrial research is it outmoded?
by Barnes, Carl E.
- 93-100 Case report: The aerospace research applications center
by Weimer, Arthur M. & Timms, Howard L.
- 109-127 Against the grain
by Headings, Lois
1964, Volume 7, Issue 1
- 5-20 A DEBATE: the quality stabilization bill
by Fri, James L.
- 23-30 The profit multiplier
by Kinder, William F.
- 31-38 Growth prospects for a mature economy
by Stewart, Charles Jr.
- 39-44 What do you mean, "Business is a profession"?
by Hall, Richard H. & Thompson, James D.
- 45-50 Bringing the urban CRISIS into focus
by Milliman, J. W.
- 51-52 The condominium
by Milroy, Robert R.
- 53-58 The unprofitable business of OPERA
by Hines, Jerome
- 59-66 Borrowing your way through college
by Tool, Kent I.
- 67-76 Forecasting business opportunity in Western Europe
by Grayson, Leslie E. & Ward, Richard J.
- 77-84 Profiting from the declining product
by Talley, Walter Jr.
1963, Volume 6, Issue 4
- 5-6 Prescription for superrailroad service
by Barriger, John W.
- 23-28 The SEARS venture into art
by Price, Vincent
- 29-34 Prospects for business in Venezuela
by Monsen, R. Jr.
- 35-42 Creativity: Key to organizational renewal
by Hoopes, Townsend
- 43-60 A christmas present for the president
by Dunne, Gerald T.
- 61-62 Information economics
by Mee, John F.
- 63-72 The Remora syndrome: Sick characteristics in search of an author
by Winick, Charles
- 73-80 What is wrong with profit maximization?
by Phillips, Charles Jr.
- 81-88 How common is the common market?
by Johnson, Samuel C. & Parks, F. Newton & Rhodes, John Jr.
- 89-98 Applying linear programming to your pay structure
by Rehmus, Frederick P. & Wagner, Harvey M.
1963, Volume 6, Issue 3
- 5-6 The economic impact of the space program
by Webb, James E.
- 29-36 New directions in the communist economies
by Grampp, William D.
- 37-44 Cigarette smoking and the public interest Opportunity for business leadership
by Boyd, Harper Jr. & Levy, Sidney J.
- 45-52 Rx for stock option reform
by Weinberg, Sidney J. & Patton, Arch
- 53-54 Project management
by Mee, John F.
- 55-60 The case for participative management
by Davis, Keith
- 61-76 Rediscovering the profits in manufacturing
by Updegraph, John Jr & Person, Burton C.
- 77-82 The university view of executive development programs
by Case, Fred E.
- 83-88 Measuring advertising effectiveness Use of the PTM
by Grossack, Irvin M. & Kelly, Robert F.
- 96-96 Words, thoughts, and things
by Headings, Lois
1963, Volume 6, Issue 2
- 5-10 Resource projections for long-range planning
by Fisher, Joseph L. & Landsberg, Hans H.
- 19-19 Business education
by Porter, Grover L.
- 21-28 The red profit motive: Soviet industry in transition
by Richman, Barry M. & Farmer, Richard N.
- 29-36 how to practice what we preach in making business changes
by McIsaac, George S.
- 37-44 Ideas for a better consultant-client relationship
by Tilles, Seymour
- 45-46 Ideationai items Causative Thinking
by Mee, Joh F.
- 47-52 Red flags missed wrong man hired
by McKay, Quinn G.
- 53-62 A metropolitan data bank for the business community
by Alderson, Wroe & Shapiro, Stanley J.
- 63-70 Pruning the Product Line
by Berenson, Conrad
- 71-80 Real estate investment trusts
by Taylor, Glen S. & Bailey, E. Norman
- 81-86 an appraisal of Kennedy's international economic policies
by Johnson, Harry G.
- 87-94 Research clearinghouse
by Patterson, James M.
- 95-95 From efficiency to equity?
by Headings, Lois
1963, Volume 6, Issue 1
- 5-14 Education for business
by Phillippe, Gerald L.
- 17-18 The ball game
by Gordon, Paul J.
- 18-20 Reader and editor
by Korsmeyer, F. B.
- 20-22 Reader and editor
by Staley, Harlow B.
- 22-22 Reader and editor
by Moore, Jack
- 22-22 Reader and editor
by Dungan, C. W.
- 25-33 Could business cope with peace?
by Lewis, David V.
- 35-44 Strategy in the management of executives
by Monroe, Willys H.
- 45-56 The community subsidy to industry should your community offer subsidies to industry? Is it good business for your company to accept them?
by Thompson, James H.
- 57-62 Executive growth Making better use of University programs
by Gorsuch, John H.
- 63-68 The decline of corporate initiative
by Schleh, Edward C. A
- 69-76 Schools of business A further appraisal
by McGrath, Earl J.
- 77-86 Marketing to the British consumer
by Boyd, Harper Jr. & Piercy, Ivan
- 87-98 Curing and preventing surplus inventories
by Hirschmann, W. B. & Brauweiler, J. R.
1962, Volume 5, Issue 4
- 5-6 Profiles of the future The interstate highway systemag
by Whitton, Rex M.
- 29-29 More on rubber
by York, ArthuR M.
- 31-38 Research clearinghouse
by Patterson, James M.
- 41-48 Management in rocket research
by Braun, Wernher von
- 49-58 Developing executives to beat the profit squeeze
by Patton, Arch
- 59-68 The corporate planner (New edition)
by Hoopes, Townsend
- 69-76 Business administration [not equal to] public administration
by Siffin, William J.
- 77-88 The markets of europe or the European market?
by Fournis, Yves
- 89-94 Advertising's role in the new European community
by Lanigan, Denis G.
- 95-100 Schizophrenia in the social sciences
by Hoyt, Homer
- 101-107 Can business carry the flag?
by Aitken, Thomas Jr.
1962, Volume 5, Issue 3
- 5-18 The rubber industry : Promise of progress
by Trainer, J. E.
- 31-40 Marketing R&D Neglected way to profit growth
by Talley, Walter
- 41-50 Boards of directors revisited
by Bienvenu, Bernard J.
- 51-58 Union demands vs changing markets
by Vogt, Karl E.
- 59-68 To: Line managers From: The president
by Saxenian, Hrand
- 69-80 Case study Headed downhill on a motor scooter?
by Babcock, Glenn D.
- 81-92 Guidelines and the steel controversy
by Loescher, Samuel M. & Witte, James Jr.
- 93-100 What's happening to the store buyer
by Weiss, E. B.
- 101-109 Bayesian statistics & product decisions
by Green, Paul E.
1962, Volume 5, Issue 2
- 5-12 Oil in 1975 pressures complicate prospects
by Hamilton, Daniel C.
- 15-15 India's progress
by Boss, S. K.
- 15-19 Retail sales crisis
by Bower, Richard S. & Long, Millard F.
- 31-36 The balance of payments outlook
by Hodges, Luther H.
- 37-44 A rating scale for product innovation
by Richman, Barry M.
- 45-52 Facts about stock options A survey
by Patton, Arch
- 53-60 Marshal your marketing information
by Lindsay, Franklin A.
- 62-64 The role of government statistics
by Clague, Ewan
- 65-68 Management's legal obligations
by Holcombe, John L.
- 69-75 Collective bargaining and the public interest
by Rothman, Stuart
- 76-80 Today's topics at the bargaining table
by Simkin, William E.
- 81-88 Tailoring the business forecast to company size
by Bailey, Richard M.
- 89-98 Automation evolution in retailing
by Goeldner, Charles R.
- 99-106 "Psychological" price control meddling or masterstroke?
by Phillips, Charles Jr. & Haymes, Harmon H.
1962, Volume 5, Issue 1
- 5-14 Commercial banking A new growth industry
by Freeman, Gaylord Jr.
- 16-16 More on pricing
by Novick, David
- 16-17 Management as science
by Flaningam, John S.
- 17-17 In defense of "utility"
by Edwards, W. F.
- 17-22 Public vs. private: An administrative footnote
by McCord Wright, David
- 22-24 How many sets of books?
by Culliton, James W.
- 35-42 On growthmanship
by Clark, Colin
- 43-53 Heuristic problem solving : You can do it
by Gordon, Paul J.
- 55-60 Why railroad innovation gets sidetracked
by Gellman, Aaron J.
- 61-72 Business citizenship/in the deep south
by Hill Miller, Helen
- 73-82 making OR effective for management
by Hammond, Robert A.
- 83-90 The era of sophisticated labor relations
by Witney, Fred
- 91-96 The legitimacy of management power
by Petit, Thomas A.
- 97-104 The mysterious world of the fed
by Hastings, Delbert C. & Robertson, Ross M.
- 105-110 Can agriculture adjust to the common market?
by Duerr, Michael G.
1961, Volume 4, Issue 4
- 4-4 Broadcasting private enterprise and public service
by Collins, LeRoy
- 21-28 Good profits promote progress
by Kappel, Frederick R.
- 29-42 Suggestions for Federal tax reforms
by Shere, Lours
- 43-50 Overhaul needed in overseas business investments
by Ruttenberg, Stanley H.
- 51-66 Growth economics The crucial issues
by Hetserling, Leon H.
- 67-76 Case study: Can this oil independent make it
by Hewitt, Charles M. & Ewers, Joseph R.
- 77-90 Approaches to pricing Economist vs accountant
by Oxenfeldt, Alfred R. & Baxter, William T.
- 91-102 The problem of size in commercial banking
by Bakcman, Jules & Sauvain, Harry
- 103-110 How small business can succeed abroad
by Blass, Walter F.
- 111-120 The case against antimerger policy
by Peterson, William H.
- 121-141 Humanity: Sense and icon
by Headings, Lois
1961, Volume 4, Issue 3
- 4-4 Critique and comment the monetary commission report
by Smith, Warren L.
- 15-16 More on the marxists
by Schmidt, Emerson P.
- 16-16 A view of motivation
by Gavrielides, Harry
- 19-28 The brand image myth
by Evans, Franklin B.
- 29-36 The executive matchmakers
by Moore, Robert F.
- 37-48 Transport dynamics and distribution management
by Roberts, Merrill J.
- 49-54 India's progress: Plan three
by Spencer, Daniel L.
- 55-64 What management games do best
by Dill, William R.
- 65-72 Applying the strategy of market segmentation
by Roberts, Alan A
- 73-76 Not free but a small fee
by Maxwell, W. David
- 77-84 Are accountants misstating profits?
by Ray, D. D.
- 85-92 Bringing industry to the depressed area
by Wallace, L. T. & Ruttan, Vernon W.
- 93-102 The peculiar problems of a family business
by Calder, Grant H.
- 103-108 Tecnological horizons Scientific resources in the sixties
by Elwert, Bert E.
- 109-128 Fusion: pro or con?
by Wayne, John
1961, Volume 4, Issue 2
- 4-4 Profiles of the future The information department: A new unit in corporate organization
by Connor, John E.
- 18-18 Author in the rough
by Waters Curtis, L. L. & Curry, Curtis C. & Clapham, Charles F. & Shedd, Robert & Weimer, A. M.
- 18-21 Business school reports
by Koch, Robert G. & Fram, Eugene H.
- 23-26 Administration in a Goldfish Bowl
by Welsh, Matthew E.
- 27-34 Need we fear Japanese competition?
by Rewoldt, Stewart H.
- 35-40 A tonic for enterprise
by Peterson, Harries-Clichy
- 41-50 Growth plans for executives
by Powell, Reed M.
- 61-70 Where is Soviet transportation heading?
by Lane, James E.
- 71-76 Employment problems in a changing economy
by Cohen, Sanford
- 77-84 Egypt's need for marketing management
by Boyd, Harper Jr. & El Sherbini, Abdel Aziz & Sherif, Ahmed Fouad