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Negative Country-of-Origin Effects: The Case of the New Russia

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  1. Minyoung Kim & Sunghoon Kim & Jongkuk Lee, 2018. "Spatial heterogeneity of country-of-origin effects within a country: analysis of online review ratings in the US car market," Marketing Letters, Springer, vol. 29(2), pages 189-205, June.
  2. Ozkan, Kubilay S.L. & Khan, Huda & Deligonul, Seyda & Yeniyurt, Sengun & Gu, Qian (Cecilia) & Cavusgil, Erin & Xu, Shichun, 2022. "Race for market share gains: How emerging market and advanced economy MNEs perform in each other’s turf," Journal of Business Research, Elsevier, vol. 150(C), pages 208-222.
  3. Hadjikhani, Amjad, 1997. "A note on the criticisms against the internationalization process model," Working Papers 1997:2, Uppsala University, Department of Business Studies.
  4. Zhang, Bopeng & Kim, Jung-Hwan, 2013. "Luxury fashion consumption in China: Factors affecting attitude and purchase intent," Journal of Retailing and Consumer Services, Elsevier, vol. 20(1), pages 68-79.
  5. Yousaf, Salman & Xiucheng, Fan, 2020. "Humanizing stigmatized places: Inter-group contact and attitude change toward Pakistan and Iran in the ‘Humans of New York’ Facebook space," Journal of Business Research, Elsevier, vol. 116(C), pages 666-679.
  6. Jie Chen & Sami Saarenketo & Kaisu Puumalainen, 2016. "Internationalization and value orientation of entrepreneurial ventures—a Latin American perspective," Journal of International Entrepreneurship, Springer, vol. 14(1), pages 32-51, March.
  7. Amine, Lyn Suzanne, 2008. "Country-of-origin, animosity and consumer response: Marketing implications of anti-Americanism and Francophobia," International Business Review, Elsevier, vol. 17(4), pages 402-422, August.
  8. Árpád Ferenc Papp-Váry, 2005. "Sell the Country, Sell the Product! (The Role of Country of Origin Effect in the Global Competition)," Proceedings-3rd International Conference on Management, Enterprise and Benchmarking (MEB 2005),, Óbuda University, Keleti Faculty of Business and Management.
  9. Suh, YongGu & Hur, JungYun & Davies, Gary, 2016. "Cultural appropriation and the country of origin effect," Journal of Business Research, Elsevier, vol. 69(8), pages 2721-2730.
  10. Sathyajit R. Gubbi & B. Elango, 2016. "Resource Deepening Vs. Resource Extension: Impact on Asset-Seeking Acquisition Performance," Management International Review, Springer, vol. 56(3), pages 353-384, June.
  11. Pauwels, Koen & Erguncu, Selin & Yildirim, Gokhan, 2013. "Winning hearts, minds and sales: How marketing communication enters the purchase process in emerging and mature markets," International Journal of Research in Marketing, Elsevier, vol. 30(1), pages 57-68.
  12. van Ittersum, Koert & Candel, Math J. J. M. & Meulenberg, Matthew T. G., 2003. "The influence of the image of a product's region of origin on product evaluation," Journal of Business Research, Elsevier, vol. 56(3), pages 215-226, March.
  13. A Rauf Butt, 2001. "A Comparative Study of Pakistani Consumers' Country-of-Origin Attitudes toward the Marketing Mix of Products from Germany, Japan and South Korea," Vision, , vol. 5(2), pages 49-60, July.
  14. Spielmann, Nathalie, 2016. "Is it all or nothing? Testing schema congruity and typicality for products with country origin," Journal of Business Research, Elsevier, vol. 69(3), pages 1130-1137.
  15. Hsin‐Mei Lin & Carol Shuling Huang, 2020. "INGO affiliate’s dual legitimacy in institutional environments with multiple dimensions for social welfare practice: The case of an INGO in Taiwan and its affiliate in Kyrgyzstan," International Journal of Social Welfare, John Wiley & Sons, vol. 29(3), pages 205-218, July.
  16. Lee, Richard & Lockshin, Larry, 2011. "Halo effects of tourists’ destination image on domestic product perceptions," Australasian marketing journal, Elsevier, vol. 19(1), pages 7-13.
  17. Lehdonvirta, Vili & Kässi, Otto & Hjorth, Isis & Barnard, Helena & Graham, Mark, 2018. "The Global Platform Economy: A New Offshoring Institution Enabling Emerging-Economy Microproviders," SocArXiv jt4z7, Center for Open Science.
  18. Lavie, Dovev & Fiegenbaum, Avi, 2003. "The dominant strategic positioning of foreign MNCs: a typological approach and the experience of Israeli industries," Journal of Business Research, Elsevier, vol. 56(10), pages 805-814, October.
  19. Reichert, Michael Justus & Fantapié-Altobelli, Claudia, 2016. "Country-of-origin effects in industrial goods markets: Do country-of-origin image effects differ for different buying center members?," jbm - Journal of Business Market Management, Free University Berlin, Marketing Department, vol. 9(2), pages 623-649.
  20. Profeta, Adriano, 2008. "Interactions between Country-of-Origin, Brands and Food-Safety-Certificates in the Promotion of Beef in Germany – What is the Right Labelling Strategy? – A Consumer Preference Analysis on the Basis of," MPRA Paper 20543, University Library of Munich, Germany.
  21. Tiwari, Rajnish, 2016. "India's potential as a lead market for frugal innovation and the role of socio-cultural context factors," Working Papers 94, Hamburg University of Technology (TUHH), Institute for Technology and Innovation Management.
  22. Zhang, Anlan & Xu, Yue & Robson, Matthew J., 2023. "The legitimacy defeat of Huawei in the media: Cause, context, and process," International Business Review, Elsevier, vol. 32(6).
  23. Yamna Erraach & Fatma Jaafer & Ivana Radić & Mechthild Donner, 2021. "Sustainability Labels on Olive Oil: A Review on Consumer Attitudes and Behavior," Sustainability, MDPI, vol. 13(21), pages 1-23, November.
  24. Mattison Thompson, Frauke & Newman, Alex & Liu, Martin, 2014. "The moderating effect of individual level collectivist values on brand loyalty," Journal of Business Research, Elsevier, vol. 67(11), pages 2437-2446.
  25. Elitsa R. Banalieva & Ravi Sarathy, 2011. "A Contingency Theory of Internationalization," Management International Review, Springer, vol. 51(5), pages 593-634, October.
  26. Tiwari, Rajnish & Herstatt, Cornelius, 2012. "India - a lead market for frugal innovations? Extending the lead market theory to emerging economies," Working Papers 67, Hamburg University of Technology (TUHH), Institute for Technology and Innovation Management.
  27. Pappu, Ravi & Quester, Pascale, 2010. "Country equity: Conceptualization and empirical evidence," International Business Review, Elsevier, vol. 19(3), pages 276-291, June.
  28. Barbu Mihail Catalin, 2016. "The Romanian Consumers Living Abroad – Ambassadors Of The Romanian Brands?," Annals - Economy Series, Constantin Brancusi University, Faculty of Economics, vol. 5, pages 67-71, October.
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