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The Role of Consumers' Intuitions in Inference Making

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Cited by:

  1. Zhifeng Gao & Ted C. Schroeder, 2009. "Consumer responses to new food quality information: are some consumers more sensitive than others?," Agricultural Economics, International Association of Agricultural Economists, vol. 40(3), pages 339-346, May.
  2. Nicolas Pontes & Vivian Pontes, 2021. "Spillover effects of competitive rivalry on brand extensions," Journal of Brand Management, Palgrave Macmillan, vol. 28(4), pages 402-412, July.
  3. Fabrice Larceneux & Florence Benoit-Moreau & Valérie Renaudin, 2012. "Why Might Organic Labels Fail to Influence Consumer Choices? Marginal Labelling and Brand Equity Effects," Journal of Consumer Policy, Springer, vol. 35(1), pages 85-104, March.
  4. Grohs, Reinhard & Raies, Karine & Koll, Oliver & Mühlbacher, Hans, 2016. "One pie, many recipes: Alternative paths to high brand strength," Journal of Business Research, Elsevier, vol. 69(6), pages 2244-2251.
  5. Philippe Jourdan & Damien de Ponthaud, 2006. "Capitalizing TM : optimization of the strategic and tactical choices that characterizes the launch of a key product - Gillette's M3Power case," Post-Print hal-01134349, HAL.
  6. Sandra C. Vera†Muñoz & Margaret Shackell & Marc Buehner, 2007. "Accountants' Usage of Causal Business Models in the Presence of Benchmark Data: A Note," Contemporary Accounting Research, John Wiley & Sons, vol. 24(3), pages 1015-1038, September.
  7. Thomas Kramer & Caglar Irmak & Lauren Block & Veronika Ilyuk, 2012. "The effect of a no-pain, no-gain lay theory on product efficacy perceptions," Marketing Letters, Springer, vol. 23(3), pages 517-529, September.
  8. William Boulding & Ajay Kalra & Richard Staelin, 1999. "The Quality Double Whammy," Marketing Science, INFORMS, vol. 18(4), pages 463-484.
  9. Savannah Wei Shi & Jie Zhang, 2014. "Usage Experience with Decision Aids and Evolution of Online Purchase Behavior," Marketing Science, INFORMS, vol. 33(6), pages 871-882, November.
  10. Jessica Mikeska & Elise Johansen Harvey, 2015. "The Political CEO: An Event Study Comparing Consumer Attributions of CEO Behavior," Social Science Quarterly, Southwestern Social Science Association, vol. 96(1), pages 76-92, March.
  11. Fabrice Larceneux & Florence Benoît-Moreau & Valérie Renaudin, 2012. "Why Might Organic Labels Fail to Influence Consumer Choices? Marginal Labelling and Brand Equity Effects," Post-Print hal-00656485, HAL.
  12. Koll, Oliver & von Wallpach, Sylvia, 2014. "Intended brand associations: Do they really drive consumer response?," Journal of Business Research, Elsevier, vol. 67(7), pages 1501-1507.
  13. Namwoon Kim & Jin K. Han & Rajendra K. Srivastava, 2002. "A Dynamic IT Adoption Model for the SOHO Market: PC Generational Decisions with Technological Expectations," Management Science, INFORMS, vol. 48(2), pages 222-240, February.
  14. Christine Ye & J. Cronin & John Peloza, 2015. "The Role of Corporate Social Responsibility in Consumer Evaluation of Nutrition Information Disclosure by Retail Restaurants," Journal of Business Ethics, Springer, vol. 130(2), pages 313-326, August.
  15. Heribert Gierl & Julia Koncz, 2007. "Unternehmenswachstum und Internationalität als Qualitätssignale," Metrika: International Journal for Theoretical and Applied Statistics, Springer, vol. 17(4), pages 389-409, January.
  16. Qiong Wang & Ujwal Kayande & Sandy Jap, 2010. "The Seeds of Dissolution: Discrepancy and Incoherence in Buyer-Supplier Exchange," Marketing Science, INFORMS, vol. 29(6), pages 1109-1124, 11-12.
  17. Lude, Maximilian & Prügl, Reinhard, 2018. "Why the family business brand matters: Brand authenticity and the family firm trust inference," Journal of Business Research, Elsevier, vol. 89(C), pages 121-134.
  18. Chen, Huan & Pang, Jun & Koo, Minkyung & Patrick, Vanessa M., 2020. "Shape Matters: Package Shape Informs Brand Status Categorization and Brand Choice," Journal of Retailing, Elsevier, vol. 96(2), pages 266-281.
  19. Martin Adam & Michael Wessel & Alexander Benlian, 2019. "Of early birds and phantoms: how sold-out discounts impact entrepreneurial success in reward-based crowdfunding," Review of Managerial Science, Springer, vol. 13(3), pages 545-560, June.
  20. Bianca Grohmann & H. Bodur, 2015. "Brand Social Responsibility: Conceptualization, Measurement, and Outcomes," Journal of Business Ethics, Springer, vol. 131(2), pages 375-399, October.
  21. Stijn Maesen & Lien Lamey & Anne ter Braak & Léon Jansen, 2022. "Going healthy: how product characteristics influence the sales impact of front-of-pack health symbols," Journal of the Academy of Marketing Science, Springer, vol. 50(1), pages 108-130, January.
  22. Kirmani, Amna & Lee, Michelle P. & Yoon, Carolyn, 2004. "Procedural priming effects on spontaneous inference formation," Journal of Economic Psychology, Elsevier, vol. 25(6), pages 859-875, December.
  23. Aner Tal & Yaniv Gvili & Moty Amar, 2021. "Visual Size Matters: The Effect of Product Depiction Size on Calorie Estimates," IJERPH, MDPI, vol. 18(23), pages 1-19, November.
  24. Vera Herédia-Colaço & Rita Coelho do Vale, 2018. "Seize the Day or Save the World? The Importance of Ethical Claims and Product Nature Congruity," Journal of Business Ethics, Springer, vol. 152(3), pages 783-801, October.
  25. Train, Kenneth & Wilson, Wesley W., 2008. "Estimation on stated-preference experiments constructed from revealed-preference choices," Transportation Research Part B: Methodological, Elsevier, vol. 42(3), pages 191-203, March.
  26. Goedertier, Frank & Dawar, Niraj & Geuens, Maggie & Weijters, Bert, 2015. "Brand typicality and distant novel extension acceptance: How risk-reduction counters low category fit," Journal of Business Research, Elsevier, vol. 68(1), pages 157-165.
  27. Kim, Jungkeun & Kim, Jae-Eun & Marshall, Roger, 2020. "Choose Quickly! The Influence of Cognitive Resource Availability on the Preference between the Intuitive and Externally Recommended Options," Australasian marketing journal, Elsevier, vol. 28(4), pages 263-272.
  28. Mühlbacher, Hans & Raies, Karine & Grohs, Reinhard & Koll, Oliver, 2016. "Drivers of brand strength: Configural paths to strong cognitive brand equity," Journal of Business Research, Elsevier, vol. 69(8), pages 2774-2780.
  29. DeShazo, J. R. & Fermo, German, 2002. "Designing Choice Sets for Stated Preference Methods: The Effects of Complexity on Choice Consistency," Journal of Environmental Economics and Management, Elsevier, vol. 44(1), pages 123-143, July.
  30. Panzone, Luca A. & Lemke, Fred & Petersen, Henry L., 2016. "Biases in consumers' assessment of environmental damage in food chains and how investments in reputation can help," Technological Forecasting and Social Change, Elsevier, vol. 111(C), pages 327-337.
  31. Price, Lydia J. & Dawar, Niraj, 2002. "The joint effects of brands and warranties in signaling new product quality," Journal of Economic Psychology, Elsevier, vol. 23(2), pages 165-190, April.
  32. Ebenbach, David H. & Moore, Colleen F., 2000. "Incomplete Information, Inferences, and Individual Differences: The Case of Environmental Judgments," Organizational Behavior and Human Decision Processes, Elsevier, vol. 81(1), pages 1-27, January.
  33. Huang, Yunhui & Zhang, Y. Charles, 2016. "The Out-of-Stock (OOS) Effect on Choice Shares of Available Options," Journal of Retailing, Elsevier, vol. 92(1), pages 13-24.
  34. Yong-Wan Park & Paul M. Herr & Byung Cho Kim, 2023. "Meaningless procedures can be meaningful for information security: consumer use of single and multiple cues in information security inferences," Marketing Letters, Springer, vol. 34(3), pages 449-461, September.
  35. Gould, Stephen J. & Kramer, Thomas, 2009. ""What's it Worth to Me?" Three interpretive studies of the relative roles of task-oriented and reflexive processes in separate versus joint value construction," Journal of Economic Psychology, Elsevier, vol. 30(6), pages 840-858, December.
  36. Heribert Gierl & Armin Stich, 1999. "Sicherheitswert und Vorhersagewert von Qualitätssignalen," Schmalenbach Journal of Business Research, Springer, vol. 51(1), pages 5-32, January.
  37. Stock, Carolin & Gierl, Heribert, 2015. "It’s a consumer’s idea, you must like it: The efficacy of created-by-consumer cues in market communication," Die Unternehmung - Swiss Journal of Business Research and Practice, Nomos Verlagsgesellschaft mbH & Co. KG, vol. 69(4), pages 371-395.
  38. Philippe Jourdan, 2009. "Un exemple d'utilisation opérationelle du capital de la marque : le lancement du M3 Power de Gillette," Post-Print hal-01134345, HAL.
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