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Tackling the backlash: Dealing with internal and external criticism of D&I initiatives

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  • Wolfgruber, Daniel
  • Einwiller, Sabine
  • Wloka, Michelle

Abstract

Even though genuine D&I management, which aims at fostering an inclusive work environment, can lead to economic benefits while promoting a fairer world, it is frequently subject to criticism. A research project consisted of two empirical studies led by Professor Sabine Einwiller and Daniel Wolfgruber at University of Vienna investigated why negative reactions towards D&I initiatives emerge, and what companies can do about them. You can find further information in the new edition of the Communication Insights.

Suggested Citation

  • Wolfgruber, Daniel & Einwiller, Sabine & Wloka, Michelle, 2022. "Tackling the backlash: Dealing with internal and external criticism of D&I initiatives," Communication Insights 16, Academic Society for Management & Communication – An initiative of the Günter Thiele Foundation, Leipzig.
    • Handle: RePEc:zbw:agukci:16
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    References listed on IDEAS

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    1. Katrin Hansen & Cathrine Seierstad, 2017. "Introduction: CSR and Diversity Management," CSR, Sustainability, Ethics & Governance, in: Katrin Hansen & Cathrine Seierstad (ed.), Corporate Social Responsibility and Diversity Management, pages 1-40, Springer.
    2. Ruth Sessler Bernstein & Morgan Bulger & Paul Salipante & Judith Y. Weisinger, 2020. "From Diversity to Inclusion to Equity: A Theory of Generative Interactions," Journal of Business Ethics, Springer, vol. 167(3), pages 395-410, December.
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