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Quelle influence de la création de valeur partagée sur les risques liés à la responsabilité sociétale des entreprises ?

Author

Listed:
  • Ghizlane Kinani

    (Centre d'Economie de l'Université de Paris Nord (CEPN))

Abstract

Bien que la responsabilité sociétale permette aux entreprises de surmonter certains risques principalement sociaux, comme le risque de réputation, elle contribue à créer et à aggraver l’ampleur d’autres risques, principalement d’ordre économique. Actuellement, la tendance de quelques entreprises comme NESTLE, INTEL, COCA COLA à passer de la responsabilité sociétale à la création de valeur partagée est souvent justifiée par le fait que cette dernière permet une meilleure conciliation entre objectifs sociaux et financiers. Le présent article constitue une réflexion concernant les possibilités offertes par la création de valeur partagée pour limiter les risques liés spécialement à la responsabilité sociétale de l’entreprise.

Suggested Citation

  • Ghizlane Kinani, 2017. "Quelle influence de la création de valeur partagée sur les risques liés à la responsabilité sociétale des entreprises ?," CEPN Working Papers 2017-23, Centre d'Economie de l'Université de Paris Nord.
    • Handle: RePEc:upn:wpaper:2017-23
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    References listed on IDEAS

    as
    1. Michael L. Barnett & Robert M. Salomon, 2012. "Does it pay to be really good? addressing the shape of the relationship between social and financial performance," Strategic Management Journal, Wiley Blackwell, vol. 33(11), pages 1304-1320, November.
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    More about this item

    Keywords

    Risques de l’entreprise; Risques sociaux; responsabilité sociétale des entreprises; création de valeur partagée.;
    All these keywords.

    JEL classification:

    • M1 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration
    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • M49 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Accounting - - - Other

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