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The impact of mega sport’s events on tourism sector. The case of Euro 2012 in Pomerania region

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  • Witthaus, Bjorn

Abstract

The research reported in this paper focused on the relationship between UEFA Euro in Poland and the decisions taken by representatives of SMEs. In order to evaluate the link between organisation of the Euro 2012 in Poland and the entrepreneurs’ decisions, a questionnaire-based survey has been conducted. The main purpose was to identify the entrepreneurs’ stance with respect to the opportunities and threats connected with organisation of the Euro 2012. As many as 87% of the surveyed companies had not taken any action before the final tournament, even though they treated the event as a chance to develop. Because of football matches played in Pomerania the hotel business was an industry which expected the greatest benefits.

Suggested Citation

  • Witthaus, Bjorn, 2020. "The impact of mega sport’s events on tourism sector. The case of Euro 2012 in Pomerania region," MPRA Paper 103936, University Library of Munich, Germany.
    • Handle: RePEc:pra:mprapa:103936
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    File URL: https://mpra.ub.uni-muenchen.de/103936/1/MPRA_paper_103936.pdf
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    References listed on IDEAS

    as
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    5. Victor Matheson, 2006. "Mega-Events: The effect of the world’s biggest sporting events on local, regional, and national economies," Working Papers 0610, College of the Holy Cross, Department of Economics.
    6. Zawadzki, Krystian & Wasilczuk, Julita, 2013. "Impact of the Euro 2012 on the Pomeranian Region and Its Small and Medium Enterprises in Terms of Competitiveness," MPRA Paper 44468, University Library of Munich, Germany.
    7. Gerd Ahlert, 2001. "The Economic Effects of the Soccer World Cup 2006 in Germany with Regard to Different Financing," Economic Systems Research, Taylor & Francis Journals, vol. 13(1), pages 109-127.
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    More about this item

    Keywords

    Euro 2012; hotel industry; Pomerania;
    All these keywords.

    JEL classification:

    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism

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