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Impact of Social Network Usage on Academic Performance of the Vietnamese Students

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  • , Le Thanh Tung

Abstract

Social networks and communication on the Internet have an important role in people's daily life worldwide. This paper examines the impact of Social network usage on the Academic performance of students. The research data were collected from a stratified sampling survey including 576 Vietnamese undergraduate students. The research model has five independent variables (Perceived usefulness, Perceived ease of use, Social influences, Facilitating conditions, Community identity), one mediating variable (Social network usage), and one dependent variable (Academic performance). The study methods include the Cronbach’s alpha test, the Exploratory factor analysis, the Confirmatory factor analysis, and the Structural equation modeling are employed to quantitatively analyze the relationship among variables. The result finds that there are positive and significant impacts of Perceived usefulness, Perceived ease of use, Social influences, Community identity on Social network usage. The impact of Facilitating conditions on Social network usage is positive, however, it is not significant. The result also concludes that there is a positive and significant impact of Social network usage on the Academic performance of students. Besides, the empirical statistical data indicates that social networks are really a popular and familiar tool for helping students to communicate with each other in Vietnam. Finally, the study result suggests that educational managers may use social networks as an informal tool to enhance not only the academic performance of students but also other educational activities in universities.

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  • , Le Thanh Tung, 2020. "Impact of Social Network Usage on Academic Performance of the Vietnamese Students," OSF Preprints q7zmu_v1, Center for Open Science.
    • Handle: RePEc:osf:osfxxx:q7zmu_v1
    DOI: 10.31219/osf.io/q7zmu_v1
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    1. Kaplan, Andreas M. & Haenlein, Michael, 2010. "Users of the world, unite! The challenges and opportunities of Social Media," Business Horizons, Elsevier, vol. 53(1), pages 59-68, January.
    2. Abed, Salma S., 2020. "Social commerce adoption using TOE framework: An empirical investigation of Saudi Arabian SMEs," International Journal of Information Management, Elsevier, vol. 53(C).
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