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The design and marketing of new educational programs

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  • Urban, Glen L.
  • Neslin, Scott A.

Abstract

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Suggested Citation

  • Urban, Glen L. & Neslin, Scott A., 1976. "The design and marketing of new educational programs," Working papers 873-76., Massachusetts Institute of Technology (MIT), Sloan School of Management.
    • Handle: RePEc:mit:sloanp:1913
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    File URL: http://hdl.handle.net/1721.1/1913
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    References listed on IDEAS

    as
    1. Roger G. Schroeder, 1973. "A Survey of Management Science in University Operations," Management Science, INFORMS, vol. 19(8), pages 895-906, April.
    2. Hauser, John R. & Urban, Glen L., 1975. "A normative methodology for modeling consumer response to innovation," Working papers 785-75., Massachusetts Institute of Technology (MIT), Sloan School of Management.
    3. A. Walters & J. Mangold & E. G. P. Haran, 1976. "A Comprehensive Planning Model for Long-Range Academic Strategies," Management Science, INFORMS, vol. 22(7), pages 727-738, March.
    4. Ralph L. Keeney & Craig W. Kirkwood, 1975. "Group Decision Making Using Cardinal Social Welfare Functions," Management Science, INFORMS, vol. 22(4), pages 430-437, December.
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