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Using the Analytic Hierarchy Process as a Two-phase Integrated Decision Approach for Large Nominal Groups

Author

Listed:
  • Robert L. Armacost

    (University of Central Florida)

  • Jamshid C. Hosseini

    (Marquette University)

  • Julie Pet-Edwards

    (University of Central Florida)

Abstract

When decision makers who comprise a large nominal group face an unstructured decision problem and no simultaneous interactive communications are available, problem identification and consensus building are difficult, if not impossible. Few tools are available to assist decision makers in this situation. The Analytic Hierarchy Process (AHP) has typically been used to evaluate a set of alternatives after a decision problem has been structured as a hierarchy with various levels of criteria above the alternatives. With a group of decision makers, AHP has been used to evaluate those alternatives either by consensus building or by combining judgments or priorities using the geometric mean to aggregate their preferences. In this paper, we extend the use of AHP to a situation involving a large nominal group of dispersed decision makers where the entire hierarchy is not defined at the outset. In particular, we use the AHP as an integrative approach to identify the priorities of the various criteria and then use those priorities to screen and consolidate a large set of potential alternatives. This results in considering a reduced set of alternatives that will be affected by the more important criteria. The consolidated set of alternatives is evaluated by each individual in the group using AHP, combined using the geometric mean, and the results are synthesized to obtain the overall priorities of the alternatives. The approach is demonstrated and evaluated in a case study to select an alunmi anniversary gift to the U.S. Coast Guard Academy with a large nominal group of decision-makers dispersed throughout the United States.

Suggested Citation

  • Robert L. Armacost & Jamshid C. Hosseini & Julie Pet-Edwards, 1999. "Using the Analytic Hierarchy Process as a Two-phase Integrated Decision Approach for Large Nominal Groups," Group Decision and Negotiation, Springer, vol. 8(6), pages 535-555, November.
    • Handle: RePEc:spr:grdene:v:8:y:1999:i:6:d:10.1023_a:1008622202638
    DOI: 10.1023/A:1008622202638
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    References listed on IDEAS

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    1. Thomas L. Saaty, 1986. "Axiomatic Foundation of the Analytic Hierarchy Process," Management Science, INFORMS, vol. 32(7), pages 841-855, July.
    2. Khorramshahgol, Reza & Moustakis, Vassilis S., 1988. "Delphic hierarchy process (DHP): A methodology for priority setting derived from the Delphi method and analytical hierarchy process," European Journal of Operational Research, Elsevier, vol. 37(3), pages 347-354, December.
    3. Ralph L. Keeney & Craig W. Kirkwood, 1975. "Group Decision Making Using Cardinal Social Welfare Functions," Management Science, INFORMS, vol. 22(4), pages 430-437, December.
    4. J. F. Nunamaker, Jr. & Alan R. Dennis & Joseph S. Valacich & Douglas R. Vogel, 1991. "Information Technology for Negotiating Groups: Generating Options for Mutual Gain," Management Science, INFORMS, vol. 37(10), pages 1325-1346, October.
    5. Yoram Wind & Thomas L. Saaty, 1980. "Marketing Applications of the Analytic Hierarchy Process," Management Science, INFORMS, vol. 26(7), pages 641-658, July.
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    Cited by:

    1. Natalie M. Scala & Jayant Rajgopal & Luis G. Vargas & Kim LaScola Needy, 2016. "Group Decision Making with Dispersion in the Analytic Hierarchy Process," Group Decision and Negotiation, Springer, vol. 25(2), pages 355-372, March.
    2. Yu-Cheng Tang & Malcolm J. Beynon, 2005. "Application and Development of a Fuzzy Analytic Hierarchy Process within a Capital Investment Study," Journal of Economics and Management, College of Business, Feng Chia University, Taiwan, vol. 1(2), pages 207-230, July.
    3. Malcolm J. Beynon, 2006. "The Role of the DS/AHP in Identifying Inter-Group Alliances and Majority Rule Within Group Decision Making," Group Decision and Negotiation, Springer, vol. 15(1), pages 21-42, January.

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