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Innovation sociale et formation du prix juste au sein d’une filière courte alimentaire. Le cas de la SCIC Alter-Conso

Author

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  • Marion Maignan

    (IRG - Institut de Recherche en Gestion - UPEM - Université Paris-Est Marne-la-Vallée - UPEC UP12 - Université Paris-Est Créteil Val-de-Marne - Paris 12)

Abstract

Cette communication cherche à analyser le rôle de dispositifs organisationnels innovants dans la construction d'un prix juste au sein d'une filière courte alimentaire. Elle s'appuie sur les premiers résultats d'une étude de cas réalisée auprès de la Société Coopérative d'Intérêt Collectif Alter-Conso. Les premiers résultats suggèrent une définition du prix juste comme résultat d'un processus de délibération entre salariés, producteurs et consommateurs qui articule les contraintes de l'environnement marchand à une exigence d'utilité sociale et de solidarité. Le prix juste peut alors être appréhendé comme un construit social qui dépend de l'ancrage socio-historique des marchés concrets dans lesquels les acteurs sont engagés, et dans le cas présenté ici, d'une « culture » alternative du marché et de l'entreprise. Dans ce contexte, l'innovation sociale se traduit par des dispositifs organisationnels permettant de traduire la conception du juste portée par l'organisation dans les dispositifs de fixation des prix.

Suggested Citation

  • Marion Maignan, 2014. "Innovation sociale et formation du prix juste au sein d’une filière courte alimentaire. Le cas de la SCIC Alter-Conso," Post-Print halshs-01468435, HAL.
    • Handle: RePEc:hal:journl:halshs-01468435
    Note: View the original document on HAL open archive server: https://shs.hal.science/halshs-01468435
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    References listed on IDEAS

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    1. de Roover, Raymond, 1958. "The Concept of the Just Price: Theory and Economic Policy," The Journal of Economic History, Cambridge University Press, vol. 18(4), pages 418-434, December.
    2. Jean-Marie Codron & Lucie Siriex & Thomas Reardon, 2006. "Social and environmental attributes of food products in an emerging mass market: Challenges of signaling and consumer perception, with European illustrations," Agriculture and Human Values, Springer;The Agriculture, Food, & Human Values Society (AFHVS), vol. 23(3), pages 283-297, October.
    3. Juan Elegido, 2009. "The Just Price: Three Insights from the Salamanca School," Journal of Business Ethics, Springer, vol. 90(1), pages 29-46, November.
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