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The invention of the Child Consumer

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  • Valérie-Inès de La Ville

    (CEREGE [Poitiers, La Rochelle] - Centre de recherche en gestion [EA 1722] - IAE Poitiers - Institut d'Administration des Entreprises (IAE) - Poitiers - UP - Université de Poitiers = University of Poitiers - UP - Université de Poitiers = University of Poitiers - ULR - La Rochelle Université, MSHS de Poitiers - Maison des sciences de l'homme et de la société de Poitiers - UP - Université de Poitiers = University of Poitiers - CNRS - Centre National de la Recherche Scientifique)

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Suggested Citation

  • Valérie-Inès de La Ville, 2005. "The invention of the Child Consumer," Post-Print hal-01845230, HAL.
    • Handle: RePEc:hal:journl:hal-01845230
    Note: View the original document on HAL open archive server: https://hal.science/hal-01845230
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    References listed on IDEAS

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    1. Cross, Gary, 2002. "Valves of Desire: A Historian's Perspective on Parents, Children, and Marketing," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 29(3), pages 441-447, December.
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