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Building 'Critical Performativity Engines' for deprived communities: The construction of popular cooperative incubators in Brazil

Author

Listed:
  • Bernard Leca

    (DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres - CNRS - Centre National de la Recherche Scientifique)

  • Jean-Pascal Gond
  • Luciano Barin Cruz

Abstract

Although worker cooperatives offer an organizational model that critical management scholars could adopt to demonstrate the utility of their normative ideals, little is known about how academia can contribute to the creation of worker cooperatives. Building on the concept of performativity and the case of the Technological Incubators for Popular Cooperatives in Brazil, we provide an account of constructing incubators for worker cooperatives across multiple universities. Our study uncovers the challenges that scholars face in performing the model of worker cooperatives by cognitively embedding actors within both economic and cooperative principles through teaching. Our results clarify the role of feedback loops, knowledge circulation, and the building of 'chains of translation' in the concrete manufacturing of worker cooperatives, and we show how universities can help develop a multilevel, flexible, and complex support network that enhances the performativity of the worker cooperative model. We advance the concept of a 'critical performativity engine' to describe the process whereby the first method for incubating cooperatives was developed and then translated across settings.

Suggested Citation

  • Bernard Leca & Jean-Pascal Gond & Luciano Barin Cruz, 2014. "Building 'Critical Performativity Engines' for deprived communities: The construction of popular cooperative incubators in Brazil," Post-Print hal-01632720, HAL.
    • Handle: RePEc:hal:journl:hal-01632720
    DOI: 10.1177/1350508414534647
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    Citations

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    Cited by:

    1. Isabelle Huault & Dan Kärreman & Véronique Perret & André Spicer, 2017. "Introduction to the special issue The evolving debate about critical performativity," Post-Print hal-04053328, HAL.
    2. Meyer, Camille, 2020. "The commons: A model for understanding collective action and entrepreneurship in communities," Journal of Business Venturing, Elsevier, vol. 35(5).
    3. Béal, Mathieu & Sabadie, William, 2018. "The impact of customer inclusion in firm governance on customers' commitment and voice behaviors," Journal of Business Research, Elsevier, vol. 92(C), pages 1-8.
    4. Ignacio Bretos & Anjel Errasti & Carmen Marcuello, 2019. "Multinational Expansion of Worker Cooperatives and Their Employment Practices: Markets, Institutions, and Politics in Mondragon," ILR Review, Cornell University, ILR School, vol. 72(3), pages 580-605, May.
    5. Constantinides, Panos & Slavova, Mira, 2020. "From a monopoly to an entrepreneurial field: The constitution of possibilities in South African energy," Journal of Business Venturing, Elsevier, vol. 35(6).
    6. Max Visser, 2019. "Pragmatism, Critical Theory and Business Ethics: Converging Lines," Journal of Business Ethics, Springer, vol. 156(1), pages 45-57, April.
    7. Maria Ehrnström-Fuentes & Hanna Leipämaa-Leskinen, 2019. "Boundary Negotiations in a Self-Organized Grassroots-Led Food Network: The Case of REKO in Finland," Sustainability, MDPI, vol. 11(15), pages 1-22, July.
    8. Y. Bousalham & Bénédicte Vidaillet, 2015. "When alternative organizations compete together: The case of the French mutual insurance sector for students," Post-Print hal-01270189, HAL.
    9. Bryer, Alice, 2023. "Critical accounting as an indigenous project," CRITICAL PERSPECTIVES ON ACCOUNTING, Elsevier, vol. 93(C).
    10. Y. Bousalham & Bénédicte Vidaillet, 2015. "Competition and alternative practices : An unexpected commercial struggle between ‘heterotopies’," Post-Print hal-01270192, HAL.
    11. Sander Merkus & Marcel Veenswijk, 2017. "Turning New Public Management theory into reality: Performative struggle during a large scale planning process," Environment and Planning C, , vol. 35(7), pages 1264-1284, November.
    12. Lecuyer, Charlotte & Capelli, Sonia & Sabadie, William, 2021. "Consumers’ implicit attitudes toward corporate social responsibility and corporate abilities: Examining the influence of bank governance using the implicit association test," Journal of Retailing and Consumer Services, Elsevier, vol. 61(C).

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