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A real world project driven approach, a pilot experience in a graduate enterprise programme: ten years on

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  • Nathalie Schieb-Bienfait

    (CRGNA - Centre de Recherche en Gestion Nantes Atlantique - IEMN-IAE Nantes - Institut d'Économie et de Management de Nantes - Institut d'Administration des Entreprises - Nantes - UN - Université de Nantes)

Abstract

In the search for more and better ways of nurturing enterprising people and especially for developing entrepreneurs, the role of education and training is seen as absolutely essential. After reviewing major key research issues about entrepreneurship education and training implementation, we present a specific initiative built on the introduction of a new venture creation programme in higher education. Such an experimental programme allows the implementation of a cross-disciplinary area of training, which drives students to adopt an integrative and holistic approach for business venture creation and development.

Suggested Citation

  • Nathalie Schieb-Bienfait, 2004. "A real world project driven approach, a pilot experience in a graduate enterprise programme: ten years on," Post-Print hal-01385010, HAL.
    • Handle: RePEc:hal:journl:hal-01385010
    DOI: 10.1504/IJESB.2004.005383
    Note: View the original document on HAL open archive server: https://hal.science/hal-01385010
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    References listed on IDEAS

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    1. Morris, Michael H. & Paul, Gordon W., 1987. "The relationship between entrepreneurship and marketing in established firms," Journal of Business Venturing, Elsevier, vol. 2(3), pages 247-259.
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