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Amazon's evolving ecosystem : a cyber-bookstore and application service provider

Author

Listed:
  • Thierry Isckia

    (IMT-BS - MMS - Département Management, Marketing et Stratégie - TEM - Télécom Ecole de Management - IMT - Institut Mines-Télécom [Paris] - IMT-BS - Institut Mines-Télécom Business School - IMT - Institut Mines-Télécom [Paris], CEMANTIC - Centre d'Études et de recherches en Management et TIC - TEM - Télécom Ecole de Management - IMT - Institut Mines-Télécom [Paris])

Abstract

Amazon.com has been through several stages of development: first as a cyber‐bookstore, then a cyber‐market, and now an Application Service Provider (ASP). I apply the concept of "business ecosystem" to describe the evolution of Amazon.com, and highlight the role of web services in the shaping of its ecosystem. The company plays a central role in the ecosystem, working with a network of partners to bring products and services to customers. By continually trying to improve the health of its ecosystem, Amazon ensures its own survival and prosperity. The mechanisms through which Amazon has created its ecosystem are discussed and ideas for firms looking to create analogous business communities are advanced

Suggested Citation

  • Thierry Isckia, 2009. "Amazon's evolving ecosystem : a cyber-bookstore and application service provider," Post-Print hal-00464419, HAL.
    • Handle: RePEc:hal:journl:hal-00464419
    DOI: 10.1002/cjas.119
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    Cited by:

    1. Andrey E. Shastitko & Natalia S. Pavlova & Nadezhda V. Kashchenko, 2020. "Antitrust regulation of product ecosystems: The case study of Kaspersky Lab. – Apple Inc," Upravlenets, Ural State University of Economics, vol. 11(4), pages 29-42, September.
    2. Kwanyoung Im & Kihwan Nam & Hyunbo Cho, 2020. "Towards successful business model management with analytic network process-based feasibility evaluation and portfolio management," Electronic Markets, Springer;IIM University of St. Gallen, vol. 30(3), pages 509-523, September.
    3. James Boyer, 2020. "Toward an Evolutionary and Sustainability Perspective of the Innovation Ecosystem: Revisiting the Panarchy Model," Sustainability, MDPI, vol. 12(8), pages 1-17, April.
    4. Amel Attour, 2014. "Quel leader et business model ouvert pour les écosystèmes-plateformes de type NFC ?," Post-Print halshs-01104079, HAL.
    5. Tatyana Tolstykh & Leyla Gamidullaeva & Nadezhda Shmeleva & Yuri Lapygin, 2020. "Regional Development in Russia: An Ecosystem Approach to Territorial Sustainability Assessment," Sustainability, MDPI, vol. 12(16), pages 1-22, August.
    6. Thierry Isckia & Mark de Reuver & Denis Lescop, 2020. "Orchestrating platform ecosystems : the interplay of innovation and business development subsystems," Post-Print hal-02548106, HAL.

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