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Designing your future business model: An activity system perspective

Author

Listed:
  • Zott, Christoph

    (IESE Business School)

  • Amit, Raphael

    (The Wharton School, University of Pennsylvania)

Abstract

Building on the received literature, we conceptualize a firm's business model as a system of interdependent activities that transcends the focal firm and spans its boundaries. The activity system enables the firm to create value in concert with its partners but also to appropriate a share of the value created. Anchored on theoretical and empirical research, we suggest two sets of parameters that activity systems designers need to consider: design elements - content, structure and governance - that describe the architecture of an activity system; and design themes - novelty, lock-in, complementarities and efficiency - that describe the sources of the activity system's value creation.

Suggested Citation

  • Zott, Christoph & Amit, Raphael, 2009. "Designing your future business model: An activity system perspective," IESE Research Papers D/781, IESE Business School.
    • Handle: RePEc:ebg:iesewp:d-0781
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    File URL: http://www.iese.edu/research/pdfs/DI-0781-E.pdf
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    Cited by:

    1. Pedro Marcelo Torres & João Veríssimo Lisboa & Mahmoud M. Yasin, 2011. "Strategies Employed By E-Commerce Firms In Portugal:An Empirical Investigation," Portuguese Journal of Management Studies, ISEG, Universidade de Lisboa, vol. 0(1), pages 43-66.
    2. Yuqiang Mai & Hualong Yang & Guangyu Zhang, 2020. "Does Business Model Innovation Enhance the Sustainable Development of New Ventures? Understanding an Inverted-U Relationship," Sustainability, MDPI, vol. 13(1), pages 1-19, December.
    3. Andreas Reuschl & Victor Tiberius & Matthias Filser & Yixin Qiu, 2022. "Value configurations in sharing economy business models," Review of Managerial Science, Springer, vol. 16(1), pages 89-112, January.
    4. Thomas Schulz & Heiko Gewald & Markus Böhm & Helmut Krcmar, 2023. "Smart Mobility: Contradictions in Value Co-Creation," Information Systems Frontiers, Springer, vol. 25(3), pages 1125-1145, June.
    5. Mărăcine Virginia & Voican Oona & Scarlat Emil, 2020. "The Digital Transformation and Disruption in Business Models of the Banks under the Impact of FinTech and BigTech," Proceedings of the International Conference on Business Excellence, Sciendo, vol. 14(1), pages 294-305, July.
    6. Mara Del Baldo, 2018. "Sustainability and CSR orientation through “Edutainment” in tourism," International Journal of Corporate Social Responsibility, Springer, vol. 3(1), pages 1-14, December.

    More about this item

    Keywords

    Business model; activity system; design;
    All these keywords.

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