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The Effect Of Consumer Perception On Green Purchasing Behavior In Iran

Author

Listed:
  • Mahmoud Manafi Author_Email: mahmoud_manafi@yahoo.com

    (DBA Student, MMU, Faculty of Management)

  • Roozbeh Hojabri

    (DBA Student, MMU, Faculty of Management)

  • Alireza Hooman

    (DBA Student, MMU, Faculty of Management)

  • Ehsan Borousan

    (MBA Student, Multimedia University (MMU), Faculty of Management)

Abstract

No abstract is available for this item.

Suggested Citation

  • Mahmoud Manafi Author_Email: mahmoud_manafi@yahoo.com & Roozbeh Hojabri & Alireza Hooman & Ehsan Borousan, 2011. "The Effect Of Consumer Perception On Green Purchasing Behavior In Iran," International Conference on Management (ICM 2011) Proceeding 2011-101-135, Conference Master Resources.
    • Handle: RePEc:cms:1icm11:2011-101-135
    as

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    File URL: http://www.internationalconference.com.my/proceeding/icm2011_proceeding/101_135_ICM2011_PG1475_1480_GREEN_PURCHASING.pdf
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    References listed on IDEAS

    as
    1. Balderjahn, Ingo, 1988. "Personality variables and environmental attitudes as predictors of ecologically responsible consumption patterns," Journal of Business Research, Elsevier, vol. 17(1), pages 51-56, August.
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    More about this item

    Keywords

    Consumer perception; green environment;

    JEL classification:

    • M0 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - General

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