Trends in eBusiness and eGovernment
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- Sunil Gupta & Valarie Zeithaml, 2006. "Customer Metrics and Their Impact on Financial Performance," Marketing Science, INFORMS, vol. 25(6), pages 718-739, 11-12.
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This paper has been announced in the following NEP Reports:- NEP-PAY-2021-04-12 (Payment Systems and Financial Technology)
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