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Adoption Of E-Commerce Strategies For Agribusiness Firms

Author

Listed:
  • Henderson, Jason R.
  • Dooley, Frank J.
  • Akridge, Jay T.

Abstract

This paper analyzes the factors guiding Internet and e-commerce implementation by agribusiness firms. The relationship between Internet/e-commerce strategies and manager perceptions on the barriers and factors to e-commerce adoption are analyzed in a supply-chain management framework. Using factor analysis and an ordered Probit model, results indicate that the implementation of Internet/e-commerce strategies is more likely to be adopted in larger firms with a global scope. Also, manager perceptions regarding supply-chain functions influencing transaction costs are more strongly associated with Internet/e-commerce adoption than other functions influencing production costs.

Suggested Citation

  • Henderson, Jason R. & Dooley, Frank J. & Akridge, Jay T., 2000. "Adoption Of E-Commerce Strategies For Agribusiness Firms," 2000 Annual meeting, July 30-August 2, Tampa, FL 21771, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    • Handle: RePEc:ags:aaea00:21771
    DOI: 10.22004/ag.econ.21771
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    Cited by:

    1. Baer, Alexander G. & Brown, Cheryl, 2006. "Adoption of E-Marketing by Direct Market Farms in the Northeastern U.S," 2006 Annual meeting, July 23-26, Long Beach, CA 21320, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    2. Befecadu, Joseph & Chembezi, Duncan M. & McFarlane, Dionne, 2003. "Internet Adoption And Use Of E-Commerce Strategies By Agribusiness Firms In Alabama," 2003 Annual Meeting, February 1-5, 2003, Mobile, Alabama 35021, Southern Agricultural Economics Association.
    3. Leroux, Nicole & Wortman, Max S., Jr. & Mathias, Eric D., 2001. "Dominant Factors Impacting The Development Of Business-To-Business (B2b) E-Commerce In Agriculture," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 4(2), pages 1-14.
    4. Ferrer, Stuart R.D. & Schroeder, D.H. & Ortmann, Gerald F., 2003. "Internet Use And Factors Affecting Adoption Of Internet Applications By Sugarcane Farm Businesses In The Kwazulu-Natal Midlands," 2003 Annual Conference, October 2-3, 2003, Pretoria, South Africa 19078, Agricultural Economics Association of South Africa (AEASA).
    5. Baer, Alexander G. & Brown, Cheryl, 2007. "Adoption of E-Marketing by Direct-Market Farms in the Northeastern United States," Journal of Food Distribution Research, Food Distribution Research Society, vol. 38(2), pages 1-11, July.
    6. Watson, Susan & Nwoha, Ogbonnaya John & Kennedy, Gary A. & Rea, Kenneth, 2005. "Willingness to Pay for Information Programs about E-Commerce: Results from a Convenience Sample of Rural Louisiana Businesses," Journal of Agricultural and Applied Economics, Southern Agricultural Economics Association, vol. 37(3), pages 1-11, December.
    7. Ehmke, Cole & Ernst, Stanley C. & Hopkins, Jeffrey W. & Tweeten, Luther G., 2001. "The Market For E-Commerce Services In Agriculture," 2001 Annual meeting, August 5-8, Chicago, IL 20523, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    8. Henderson, Jason R. & Dooley, Frank J. & Akridge, Jay T. & Boehlje, Michael, 2001. "E-Business and Distribution Channel Strategies in Agribusiness Industries," 2001 Annual meeting, August 5-8, Chicago, IL 20492, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    9. Stenberg, Peter L. & Morehart, Mitchell J. & Vogel, Stephen J. & Cromartie, John & Breneman, Vincent E. & Brown, Dennis M., 2009. "Broadband Internet's Value for Rural America," Economic Research Report 55944, United States Department of Agriculture, Economic Research Service.

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    Keywords

    Agribusiness; Marketing;

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