Consumer’s Perception of Retail Formats: Case of Poland
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Cited by:
- Malgorzata Kosicka-Gebska & Jerzy Gebski & Katarzyna Kwiecinska, 2016. "The Importance of Discounters in the Purchasing Decisions of Polish Consumers (Znaczenie sieci dyskontowych w decyzjach zakupowych polskich konsumentow)," Problemy Zarzadzania, University of Warsaw, Faculty of Management, vol. 14(57), pages 106-118.
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Keywords
consumer behaviour; perception of retail formats; perception maps; Poland;All these keywords.
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