Quality Certifications as Hotel Selection Criteria
In: Achieving Competitive Advantage through Quality Management
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DOI: 10.1007/978-3-319-17251-4_6
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Cited by:
- Daniel MURPHY, 2018. "The Seal of Approval. Introducing the Third-Party Seal Model," Expert Journal of Marketing, Sprint Investify, vol. 6(2), pages 33-44.
- Murphy, Daniel, 2019. "Increasing clicks through advanced targeting: Applying the third-party seal model to airline advertising," MPRA Paper 93886, University Library of Munich, Germany.
- Daniel Murphy, 2019. "Increasing clicks through advanced targeting: Applying the third-party seal model to airline advertising," Post-Print hal-02458480, HAL.
- Vivek Kumar Verma & Bibhas Chandra, 2018. "Sustainability and customers’ hotel choice behaviour: a choice-based conjoint analysis approach," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 20(3), pages 1347-1363, June.
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Keywords
Signalling Theory; Service Category; Quality Certification; Consumer Involvement; Travel Planning;All these keywords.
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