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When is Master International Franchising a Preferred Mode of Entry?

In: Service Franchising

Author

Listed:
  • Ilan Alon

    (Rollins College)

Abstract

No abstract is available for this item.

Suggested Citation

  • Ilan Alon, 2006. "When is Master International Franchising a Preferred Mode of Entry?," Springer Books, in: Service Franchising, chapter 7, pages 103-119, Springer.
    • Handle: RePEc:spr:sprchp:978-0-387-28256-5_7
    DOI: 10.1007/0-387-28256-4_7
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    Cited by:

    1. Bretas, Vanessa P.G. & Alon, Ilan & Rocha, Thelma Valéria & Galetti, Jefferson R.B., 2021. "International governance mode choice: Evidence from Brazilian franchisors," Journal of International Management, Elsevier, vol. 27(2).

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