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Order Fulfillment Models for the Catalog Mode of Mass Customization — A Review

In: Mass Customization: Challenges and Solutions

Author

Listed:
  • Philip G Brabazon

    (Nottingham University Business School)

  • Bart MacCarthy

    (Nottingham University Business School)

Abstract

Catalogue Mass customizers are being imaginative in coping with the demands of high variety, high volume, customization and short lead times. These demands have encouraged the relationship between product, process and customer to be re-examined. A diversity of order fulfillment models are observed including some models with a single fixed decoupling point, some with multiple fixed decoupling points, and others with floating decoupling points.

Suggested Citation

  • Philip G Brabazon & Bart MacCarthy, 2006. "Order Fulfillment Models for the Catalog Mode of Mass Customization — A Review," International Series in Operations Research & Management Science, in: Thorsten Blecker & Gerhard Friedrich (ed.), Mass Customization: Challenges and Solutions, chapter 0, pages 211-232, Springer.
  • Handle: RePEc:spr:isochp:978-0-387-32224-7_10
    DOI: 10.1007/0-387-32224-8_10
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    Cited by:

    1. Margherita Corniani, 2008. "Push and Pull Policy in Market-Driven Management," Symphonya. Emerging Issues in Management, Niccolò Cusano University, issue 1 Market-.

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    Keywords

    Order fulfillment;

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