IDEAS home Printed from https://ideas.repec.org/h/elg/eechap/14105_10.html
   My bibliography  Save this book chapter

Social and Nonprofit Marketing: Issues and Opportunities in Marketing Beyond Business

In: The Nature of the New Firm

Author

Listed:
  • Charles B. Weinberg
  • Hsin-Hsuan Meg Lee

Abstract

Globalization has created new ways of doing business, new institutions to oversee them, and has introduced a spectrum of new protagonists to the international arena. Scholars and practitioners have been challenged by the evolving environment to find new ways to interact and, in the process, many of the traditional boundaries that have existed within and between organizations and institutions have become increasingly blurred. This unique compendium sheds light on these and other topics on the question of change, both within and between organizations and institutions. The contributors have expertly combined the insights of some of the biggest names in the fields of economics, business and strategic management, both present and future – and in doing so offer scholars a tailor-made, up-to-date study on the topic of economic change.

Suggested Citation

  • Charles B. Weinberg & Hsin-Hsuan Meg Lee, 2011. "Social and Nonprofit Marketing: Issues and Opportunities in Marketing Beyond Business," Chapters, in: Killian J. McCarthy & Maya Fiolet & Wilfred Dolfsma (ed.), The Nature of the New Firm, chapter 10, Edward Elgar Publishing.
    • Handle: RePEc:elg:eechap:14105_10
    as

    Download full text from publisher

    File URL: https://www.elgaronline.com/view/9781849803939.00021.xml
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Killian J. McCarthy & Maya Fiolet & Wilfred Dolfsma (ed.), 2011. "The Nature of the New Firm," Books, Edward Elgar Publishing, number 14105.
    2. Valerie Tarasuk & Naomi Dachner, 2009. "The Proliferation of Charitable Meal Programs in Toronto," Canadian Public Policy, University of Toronto Press, vol. 35(4), pages 433-450, December.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Danny Zhao‐Xiang Huang, 2022. "An integrated theory of the firm approach to environmental, social and governance performance," Accounting and Finance, Accounting and Finance Association of Australia and New Zealand, vol. 62(S1), pages 1567-1598, April.
    2. A. van den Berg & Y.K. Grift & A. van Witteloostuijn & C. Boone & O. van der Brempt, 2013. "The effect of employee workplace representation on firm performance: A cross-country comparison within Europe," Working Papers 13-05, Utrecht School of Economics.
    3. Raymond O. S. Zaal, 2011. "Reinforcing Ethical Behavior through Organizational Architecture: A Hypothesized Relationship," Chapters, in: Killian J. McCarthy & Maya Fiolet & Wilfred Dolfsma (ed.), The Nature of the New Firm, chapter 2, Edward Elgar Publishing.
    4. Michael A. Hitt & Tiago Ratinho, 2011. "The Multifaceted Effects of Institutions on Firm Strategies and Entrepreneurial Actions," Chapters, in: Killian J. McCarthy & Maya Fiolet & Wilfred Dolfsma (ed.), The Nature of the New Firm, chapter 4, Edward Elgar Publishing.
    5. VAN DEN BERG, Annette & VAN WITTELOOSTUIJN, Arjen & BOONE, Christophe & VAN DER BREMPT, Olivier, 2011. "The impact of representative employee participation on organisational performance," ACED Working Papers 2011013, University of Antwerp, Faculty of Business and Economics.
    6. VAN DEN BERG, Annette & GRIFT, Yolanda & VAN WITTELOOSTUIJN, Arjen & BOONE, Christophe & VAN DER BREMPT, Olivier, 2013. "The effect of employee workplace representation on firm performance. A cross-country comparison within Europe," Working Papers 2013008, University of Antwerp, Faculty of Business and Economics.
    7. Claire E. Ashton-James & Killian J. McCarthy & Anca Dranca-Iacoban, 2011. "Power, and the Destruction of Value in Mergers and Acquisitions," Chapters, in: Killian J. McCarthy & Maya Fiolet & Wilfred Dolfsma (ed.), The Nature of the New Firm, chapter 1, Edward Elgar Publishing.
    8. Landoni, Paolo & Dell’era, Claudio & Frattini, Federico & Messeni Petruzzelli, Antonio & Verganti, Roberto & Manelli, Luca, 2020. "Business model innovation in cultural and creative industries: Insights from three leading mobile gaming firms," Technovation, Elsevier, vol. 92.
    9. Killian J. McCarthy & Maya Fiolet & Wilfred Dolfsma (ed.), 2011. "The Nature of the New Firm," Books, Edward Elgar Publishing, number 14105.
    10. Maya Fiolet, 2011. "Corporate Entrepreneurship in the Non-profit Sector: Recombining Resources to Create Social Value," Chapters, in: Killian J. McCarthy & Maya Fiolet & Wilfred Dolfsma (ed.), The Nature of the New Firm, chapter 9, Edward Elgar Publishing.
    11. Nima Amiryany & Marleen Huysman & Ard-Pieter de Man & Myriam Cloodt, 2011. "Serial Acquirers’ Reconfiguration Capability: Moving Beyond Existing Knowledge Boundaries," Chapters, in: Killian J. McCarthy & Maya Fiolet & Wilfred Dolfsma (ed.), The Nature of the New Firm, chapter 6, Edward Elgar Publishing.
    12. Astrid A. ter Wiel & Paul W. L. Vlaar, 2011. "When Firms do not Benefit from Collaborative Experience: Differences in the Intensity and Nature of Interorganizational Relationships," Chapters, in: Killian J. McCarthy & Maya Fiolet & Wilfred Dolfsma (ed.), The Nature of the New Firm, chapter 7, Edward Elgar Publishing.
    13. VAN DEN BERG, Annette & VAN WITTELOOSTUIJN, Arjen & BOONE, Christophe & VAN DER BREMPT, Olivier, 2011. "The impact of representative employee participation on organisational performance," Working Papers 2011019, University of Antwerp, Faculty of Business and Economics.
    14. VAN DEN BERG, Annette & GRIFT, Yolanda & VAN WITTELOOSTUIJN, Arjen & BOONE, Christophe & VAN DER BREMPT, Olivier, 2013. "The effect of employee workplace representation on firm performance. A cross-country comparison within Europe," ACED Working Papers 2013016, University of Antwerp, Faculty of Business and Economics.
    15. Danny Z. X. Huang, 2021. "Environmental, social and governance (ESG) activity and firm performance: a review and consolidation," Accounting and Finance, Accounting and Finance Association of Australia and New Zealand, vol. 61(1), pages 335-360, March.
    16. Anne Nogueira & Fátima Alves & Paula Vaz-Fernandes, 2021. "The Nutritional Content of Rescued Food Conveyed by a Food Aid Organization," IJERPH, MDPI, vol. 18(22), pages 1-14, November.
    17. G. J. (Joost) Rietveld, 2011. "Profiting from Digitally Distributed Cultural Products: The Case of Content Producers in the Video Games Industry," Chapters, in: Killian J. McCarthy & Maya Fiolet & Wilfred Dolfsma (ed.), The Nature of the New Firm, chapter 5, Edward Elgar Publishing.
    18. Alexander S. Alexiev & Justin J. P. Jansen & Frans A. J. Van den Bosch & Henk W. Volberda, 2011. "Industry Differences in Strategic Decision Making of Dutch Top Management Teams," Chapters, in: Killian J. McCarthy & Maya Fiolet & Wilfred Dolfsma (ed.), The Nature of the New Firm, chapter 3, Edward Elgar Publishing.

    More about this item

    Keywords

    Economics and Finance;

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:elg:eechap:14105_10. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Darrel McCalla (email available below). General contact details of provider: http://www.e-elgar.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.