E-Sports-Management
Editor
- Anna Löchner(Hochschule für angewandtes Management)Eva Lindner(Hochschule für angewandtes Management)
Abstract
Individual chapters are listed in the "Chapters" tab
Suggested Citation
DOI: 10.1007/978-3-658-43835-7
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Book Chapters
The following chapters of this book are listed in IDEAS- Tobias M. Scholz, 2024. "Eine Einführung in den E-Sport," Springer Books, in: Anna Löchner & Eva Lindner (ed.), E-Sports-Management, chapter 0, pages 1-18, Springer.
- Anna Löchner & Jakob Dötter, 2024. "Entwicklungsmanagement bei Publishern," Springer Books, in: Anna Löchner & Eva Lindner (ed.), E-Sports-Management, chapter 0, pages 19-40, Springer.
- Nepomuk Nothelfer & Philipp Schlotthauer, 2024. "Eine Einführung ins E-Sport-Recht – Kennzeichen der Branche und rechtliche Implikationen," Springer Books, in: Anna Löchner & Eva Lindner (ed.), E-Sports-Management, chapter 0, pages 41-72, Springer.
- Christopher Flato & Eric Rauen & Thomas Mohr, 2024. "Wettbewerbsorganisation im E-Sports am Beispiel der ESL," Springer Books, in: Anna Löchner & Eva Lindner (ed.), E-Sports-Management, chapter 0, pages 73-92, Springer.
- Pierre Sesmat, 2024. "Team Management and Business Development – Creating a Balance," Springer Books, in: Anna Löchner & Eva Lindner (ed.), E-Sports-Management, chapter 0, pages 93-114, Springer.
- Paul Mönnekes & Jakob Dötter, 2024. "Marketing-Management im E-Sports," Springer Books, in: Anna Löchner & Eva Lindner (ed.), E-Sports-Management, chapter 0, pages 115-131, Springer.
- Lukas Birnbaum, 2024. "Die erfolgreiche Produktdiversifikation als Teil des Marketingmix am Beispiel eines Performance-Drinks für den E-Sport und Gaming Sektor," Springer Books, in: Anna Löchner & Eva Lindner (ed.), E-Sports-Management, chapter 0, pages 133-149, Springer.
- Florian Backhaus & Andreas Gerhardt, 2024. "E-Sports-Zielgruppen im Free-TV?," Springer Books, in: Anna Löchner & Eva Lindner (ed.), E-Sports-Management, chapter 0, pages 151-161, Springer.
- Benjamin Buchtala, 2024. "Eine Einführung in das Influencer-Management mit Betrachtung der Besonderheiten im E-Sport Markt," Springer Books, in: Anna Löchner & Eva Lindner (ed.), E-Sports-Management, chapter 0, pages 163-215, Springer.
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