Automation von Marketing und Sales für B2B-Unternehmer
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Abstract
Individual chapters are listed in the "Chapters" tab
Suggested Citation
DOI: 10.1007/978-3-658-36859-3
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Book Chapters
The following chapters of this book are listed in IDEAS- Marc Gasser & Laura Mäder, 2022. "Planung: Die effektive Marketingstrategie," Springer Books, in: Automation von Marketing und Sales für B2B-Unternehmer, chapter 0, pages 1-38, Springer.
- Marc Gasser & Laura Mäder, 2022. "Herzschlag: Agile High-Performance-Teams," Springer Books, in: Automation von Marketing und Sales für B2B-Unternehmer, chapter 0, pages 39-64, Springer.
- Marc Gasser & Laura Mäder, 2022. "Relevanz: Neue Leads und Interessensprofile," Springer Books, in: Automation von Marketing und Sales für B2B-Unternehmer, chapter 0, pages 65-85, Springer.
- Marc Gasser & Laura Mäder, 2022. "Engagement: Datenanreicherung entlang der Customer-Journey," Springer Books, in: Automation von Marketing und Sales für B2B-Unternehmer, chapter 0, pages 87-112, Springer.
- Marc Gasser & Laura Mäder, 2022. "Qualifikation: Kaufbereitschaft erkennen," Springer Books, in: Automation von Marketing und Sales für B2B-Unternehmer, chapter 0, pages 113-143, Springer.
- Marc Gasser & Laura Mäder, 2022. "Automation: Prozesse, die skalieren," Springer Books, in: Automation von Marketing und Sales für B2B-Unternehmer, chapter 0, pages 145-171, Springer.
- Marc Gasser & Laura Mäder, 2022. "Ziel (Schlusswort)," Springer Books, in: Automation von Marketing und Sales für B2B-Unternehmer, chapter 0, pages 173-174, Springer.
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