Sensory Marketing in Retail
Author
Abstract
Individual chapters are listed in the "Chapters" tab
Suggested Citation
DOI: 10.1007/978-3-031-47515-3
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Book Chapters
The following chapters of this book are listed in IDEAS- Arto Lindblom, 2023. "Why Do We Choose How We Choose?," Springer Books, in: Sensory Marketing in Retail, chapter 0, pages 1-7, Springer.
- Arto Lindblom, 2023. "Consumer Psychology and Psychological Factors Affecting Our Choices," Springer Books, in: Sensory Marketing in Retail, chapter 0, pages 9-25, Springer.
- Arto Lindblom, 2023. "The Goal and Scope of This Book," Springer Books, in: Sensory Marketing in Retail, chapter 0, pages 27-41, Springer.
- Arto Lindblom, 2023. "Identifying Cues and Their Effects in a Retail Store," Springer Books, in: Sensory Marketing in Retail, chapter 0, pages 43-135, Springer.
- Arto Lindblom, 2023. "The Multisensory Nature of a Retail Store and Joint Effects of Cues," Springer Books, in: Sensory Marketing in Retail, chapter 0, pages 137-156, Springer.
- Arto Lindblom, 2023. "Factors That Accelerate or Inhibit the Effects of Cues in a Retail Store," Springer Books, in: Sensory Marketing in Retail, chapter 0, pages 157-177, Springer.
- Arto Lindblom, 2023. "Key Points of This Book," Springer Books, in: Sensory Marketing in Retail, chapter 0, pages 179-198, Springer.
- Arto Lindblom, 2023. "Engaging in Sensory Marketing in Practice," Springer Books, in: Sensory Marketing in Retail, chapter 0, pages 199-215, Springer.
- Arto Lindblom, 2023. "What to Explore Next?," Springer Books, in: Sensory Marketing in Retail, chapter 0, pages 217-224, Springer.
- Arto Lindblom, 2023. "Concluding Remarks," Springer Books, in: Sensory Marketing in Retail, chapter 0, pages 225-227, Springer.
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