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Strategy is Digital

Author

Listed:
  • Carlos Cordon

    (IMD)

  • Pau Garcia-Milà
  • Teresa Ferreiro Vilarino
  • Pablo Caballero

    (Accenture)

Abstract

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Suggested Citation

  • Carlos Cordon & Pau Garcia-Milà & Teresa Ferreiro Vilarino & Pablo Caballero, 2016. "Strategy is Digital," Management for Professionals, Springer, number 978-3-319-31132-6, March.
    • Handle: RePEc:spr:mgmtpr:978-3-319-31132-6
    DOI: 10.1007/978-3-319-31132-6
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    Cited by:

    1. Daniel Schallmo & Christopher A. Williams & Jochen Lohse, 2019. "Digital Strategy — Integrated Approach And Generic Options," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 23(08), pages 1-24, December.

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