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Investigating Organisational Innovativeness: Developing A Multidimensional Formative Measure

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  • FLORIAN PALLAS

    (University of Münster, Center for Customer Management, Am Stadtgraben 13-15, 48143 Münster, Germany)

  • FLORIAN BÖCKERMANN

    (GILDEMEISTER AG, Gildemeisterstr. 60, 33689 Bielefeld, Germany)

  • OLIVER GOETZ

    (University of Münster, Center for Customer Management, Am Stadtgraben 13-15, 48143 Münster, Germany)

  • KIRSTIN TECKLENBURG

    (Santander Consumer Bank AG, Santander-Platz 1, 41061 Mönchengladbach, Germany)

Abstract

To survive competition, it is vital for firms to be innovative. As a firm's cultural predisposition, organisational innovativeness provides an environment that fosters innovations and thus actively supports new product or service development. The purpose of this study is to measure organisational innovativeness and its multiple dimensions from a cultural-strategic perspective on a multifaceted formative scale which we develop theoretically and by means of qualitative interviews. Furthermore, we empirically validate the newly developed construct by investigating how innovativeness and its dimensions translate into innovation success by examining the relationship between innovativeness and innovation performance in depth. Our findings suggest that a strategic focus on innovations, an extrinsic motivation system, openness in communication, as well as management encouragement are all dimensions of organisational innovativeness. Further, our results support the need for a proficient innovation process as a mechanism to systematically and continuously translate innovativeness into successful innovations. Innovation process proficiency fully mediates the relationship between innovativeness and innovation performance, while the contingency factor competitive intensity enhances this performance impact.

Suggested Citation

  • Florian Pallas & Florian Böckermann & Oliver Goetz & Kirstin Tecklenburg, 2013. "Investigating Organisational Innovativeness: Developing A Multidimensional Formative Measure," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 17(04), pages 1-41.
    • Handle: RePEc:wsi:ijimxx:v:17:y:2013:i:04:n:s1363919613500096
    DOI: 10.1142/S1363919613500096
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    Cited by:

    1. Dimitrios Kafetzopoulos & Evangelos Psomas, 2016. "ORGANISATIONAL LEARNING, NON-TECHNICAL INNOVATION AND CUSTOMER SATISFACTION OF SMEs," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 20(03), pages 1-28, April.
    2. Susanne Hügel & Markus Kreutzer & Nico B. Rottke, 2019. "Firm Innovativeness In Service Industries: A Construct Validation In The External Environment And Industry Structure Contexts," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 23(06), pages 1-57, August.
    3. Sonja Christina Sperber, 2017. "The Top Managers' Impact On Opening The Organizational Culture To Innovation," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 21(02), pages 1-42, February.
    4. Patrycja Klimas & Wojciech Czakon, 2018. "Organizational innovativeness and coopetition: a study of video game developers," Review of Managerial Science, Springer, vol. 12(2), pages 469-497, March.

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