IDEAS home Printed from https://ideas.repec.org/a/wly/agribz/v12y1996i6p593-600.html
   My bibliography  Save this article

Product-country images and international food marketing: Relationships and research needs

Author

Listed:
  • Rhonda Skaggs

    (Department of Agricultural Economics and Agricultural Business, Box 30003, Dept. 3169, New Mexico State University, Las Cruces, NM 88003-0003)

  • Constance Falk

    (Department of Agricultural Economics and Agricultural Business, Box 30003, Dept. 3169, New Mexico State University, Las Cruces, NM 88003-0003)

  • Jaime Almonte

    (Department of Agricultural Economics and Agricultural Business, Box 30003, Dept. 3169, New Mexico State University, Las Cruces, NM 88003-0003)

  • Manuel Cárdenas

    (Department of Agricultural Economics and Agricultural Business, Box 30003, Dept. 3169, New Mexico State University, Las Cruces, NM 88003-0003)

Abstract

Consumers worldwide have increasing access to a wide variety of food products from other countries. The significance of product-country images in influencing consumer behavior is likely to increase in the future. An understanding of the role of product-country images for food products would aid in the formulation of global marketing strategies. This article provides a review of country of origin literature dealing with food products and a research agenda for agribusiness researchers. © 1996 John Wiley & Sons, Inc.

Suggested Citation

  • Rhonda Skaggs & Constance Falk & Jaime Almonte & Manuel Cárdenas, 1996. "Product-country images and international food marketing: Relationships and research needs," Agribusiness, John Wiley & Sons, Ltd., vol. 12(6), pages 593-600.
    • Handle: RePEc:wly:agribz:v:12:y:1996:i:6:p:593-600
    DOI: 10.1002/(SICI)1520-6297(199611/12)12:6<593::AID-AGR8>3.0.CO;2-Z
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a search for a similarly titled item that would be available.

    References listed on IDEAS

    as
    1. Henderson, Dennis R. & Handy, Charles R., 1993. "Globalization of the Food Industry," Food and Agricultural Marketing Issues for the 21st Century - FAMC 1993 Conference 265921, Food and Agricultural Marketing Consortium (FAMC).
    2. Centner, Terence J. & Turner, Steven C. & Bryan, John T., 1989. "Product Differentiation Protection: Developing A Strategy For Multiple Producers Of Regional Specialty Crops," Journal of Food Distribution Research, Food Distribution Research Society, vol. 20(2), pages 1-8, September.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Riccardo Scarpa & George Philippidis & Fiorenza Spalatro, 2005. "Product-country images and preference heterogeneity for Mediterranean food products: A discrete choice framework," Agribusiness, John Wiley & Sons, Ltd., vol. 21(3), pages 329-349.
    2. Teixeira, Erly C. & Cypriano, Luiz A. & Pinto, Wildson J., 2002. "Impacts of AFTA and MERCOEURO on Agribusiness in the MERCOSUL Countries," Conference papers 331001, Purdue University, Center for Global Trade Analysis, Global Trade Analysis Project.
    3. Siad, Si Mokrane & Iacobellis, Vito & Zdruli, Pandi & Gioia, Andrea & Stavi, Ilan & Hoogenboom, Gerrit, 2019. "A review of coupled hydrologic and crop growth models," Agricultural Water Management, Elsevier, vol. 224(C), pages 1-1.
    4. Tregear, Angela & Kuznesof, Sharron & Moxey, Andrew, 1998. "Policy initiatives for regional foods: some insights from consumer research," Food Policy, Elsevier, vol. 23(5), pages 383-394, October.
    5. Guina, Fernanda de Tavares Canto & Giraldi, Janaina de Moura Engracia, 2013. "The Evaluation of Brazilian Beef in Europe: Consumers, Importers and Exporters’ Perspectives," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 16(4), pages 1-22, November.
    6. George Philippidis & Lionel Hubbard, 2003. "Modelling hierarchical consumer preferences: an application to global food markets," Applied Economics, Taylor & Francis Journals, vol. 35(15), pages 1679-1687.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Davis, Carlton George & Langham, Max R., 1995. "Agricultural Industrialization And Sustainable Development: A Global Perspective," Journal of Agricultural and Applied Economics, Southern Agricultural Economics Association, vol. 27(1), pages 1-14, July.
    2. Davis, Carlton G. & Langham, Max R., 1995. "Agricultural Indistrialization and Sustainable Development: A Global Perspective," International Working Paper Series 237431, University of Florida, Food and Resource Economics Department.
    3. Henderson, Dennis R. & McCorriston, Steve & Sheldon, Ian M., 1993. "Vertical Coordination: Concept, Practice, Theory and Policy Implications for the Agro-Food Sector," Occasional Papers 233157, Regional Research Project NC-194: Organization and Performance of World Food Systems.
    4. Ash, Ken & Brink, Lars, 1997. "Challenges of the World Trading System For CEE Countries and the FSU," 1997: Economic Transition in Central and East Europe, and the Former Soviet Union: Implications ... Symposium, June 12-14, 1997, Berlin, Germany 50835, International Agricultural Trade Research Consortium.
    5. Senauer, Benjamin & Venturini, Luciano, 2005. "The Globalization of Food Systems: A Conceptual Framework and Empirical Patterns," Working Papers 14304, University of Minnesota, The Food Industry Center.
    6. Batie, Cicely M. & Dennis, Elliott J. & Lubben, Bradley D., 2020. "Do state-level agricultural promotion programs increase agricultural output? The case of the Livestock Friendly County designation program in Nebraska," 2020 Annual Meeting, July 26-28, Kansas City, Missouri 304399, Agricultural and Applied Economics Association.
    7. Vaughan, Odette, 1995. "Implications of Foreign Direct Investment for the Canadian Food and Beverage Manufacturing Industry," Working Papers 244042, Agriculture and Agri-Food Canada.
    8. West, Don & Vaughan, Odette, 1995. "Multinational Firms, Investment and Trade in Canada's Food and Beverage Industry: Policy Implications," Working Papers 244077, Agriculture and Agri-Food Canada.
    9. Fiona Horton Medich, 1995. "The management of expatriates: Implications for agribusiness," Agribusiness, John Wiley & Sons, Ltd., vol. 11(4), pages 383-389.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:wly:agribz:v:12:y:1996:i:6:p:593-600. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Wiley Content Delivery (email available below). General contact details of provider: http://onlinelibrary.wiley.com/journal/10.1002/(ISSN)1520-6297 .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.