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The influence of strategic agility on firm performance

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  • Lungu Miruna Florina

    (Bucharest University of Economic Studies, Bucharest, Romania)

Abstract

The business environment is becoming more dynamic, reaching new milestones driven by technology and innnovation. As companies are transforming, the competition in the IT sector is increasing. This is translated into uncertainty and a higher focus on setting the right strategic direction of the company. The IT sector has been a driver of change and innovation for the economy. It is on a continous exponential trend, setting new directions for the business environment. Given so, the literature highlights the importance of strategic agility as a tool of increased firm performance and improved results. The current paper points out how strategic agility is influencing the peformance of a company. To outline the findings of the paper, the author uses a quantitative and qualitative analysis. Based on the literature we focus on understanding on the connection between strategic agility, transformation and firm peformance. The author will perform a statistical analysis based on collected primary data. To capture the opinion of the respondents, the author has created a survey and shared it with IT professionals who are part of IT organizations in Romania. Their responses will be analyzed and transposed into a regression model. As a result, the paper will help us bridge the literature with a real-case analysis applied on the IT sector in Romania. The outcome of the paper might serve as a reference for those who want to invest in the Romanian IT sector or who want to open-up an IT company in Romania.

Suggested Citation

  • Lungu Miruna Florina, 2020. "The influence of strategic agility on firm performance," Proceedings of the International Conference on Business Excellence, Sciendo, vol. 14(1), pages 102-110, July.
    • Handle: RePEc:vrs:poicbe:v:14:y:2020:i:1:p:102-110:n:11
    DOI: 10.2478/picbe-2020-0011
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    References listed on IDEAS

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