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Innovation and Industry 4.0 in building the international competitiveness of food industry enterprises: The perspective of food industry representatives in Poland

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  • Łukiewska Katarzyna

    (University of Warmia and Mazury in Olsztyn, Faculty of Economic Sciences, ul. Oczapowskiego 4, 10-719 Olsztyn, Poland)

Abstract

The aim of the research is to determine the impact of innovations and Industry 4.0 solutions on the international competitiveness from the perspectives of representatives of food industry enterprises. The empirical layer used information collected on the basis of a survey using the CATI method conducted on a representative sample of representatives of food industry enterprises. Descriptive statistics, the Kruskal-Wallis test, Mann-Whitney test, multiple comparison test and box-plot plots were used to analyse the data. The study confirmed that implementing certain innovations and solutions, both intangible and tangible, is important for maintaining and improving competitiveness on the international market. This applies particularly innovative, modern ways of reaching the customer, developing innovative products, the use of IT systems and the use of innovative methods in advertising and promotion. The conclusions present direct implications for managers of food enterprises who formulate competitive strategies.

Suggested Citation

  • Łukiewska Katarzyna, 2024. "Innovation and Industry 4.0 in building the international competitiveness of food industry enterprises: The perspective of food industry representatives in Poland," Economics and Business Review, Sciendo, vol. 10(3), pages 216-241.
    • Handle: RePEc:vrs:ecobur:v:10:y:2024:i:3:p:216-241:n:1002
    DOI: 10.18559/ebr.2024.3.1195
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    References listed on IDEAS

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    4. Katarzyna Łukiewska & Małgorzata Juchniewicz, 2021. "Identification of the Relationships between Competitive Potential and Competitive Position of the Food Industry in the European Union," Sustainability, MDPI, vol. 13(8), pages 1-13, April.
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    More about this item

    Keywords

    competitiveness; food industry; innovation; Industry 4.0;
    All these keywords.

    JEL classification:

    • F00 - International Economics - - General - - - General
    • L66 - Industrial Organization - - Industry Studies: Manufacturing - - - Food; Beverages; Cosmetics; Tobacco
    • O30 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - General

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