IDEAS home Printed from https://ideas.repec.org/a/vrn/hrmsnr/y2024i1p16-21.html
   My bibliography  Save this article

The Winning Formula For Organizational Success: Integrating Talent Management And Employer Branding

Author

Listed:
  • Radu Marin

    (National University of Political Studies and Public Administration, Romania)

Abstract

Human capital represents a main factor that contributes to the performance and success of modern organizations and supports their sustainability, innovative and competitive advantage. Talent management has become a highly analyzed concept in the current literature, being recognized as one of the critical functions in modern organizations. Employer branding is another major pillar which sustain contemporary organizations in attracting, retaining, and nurturing top talents. This article proposes, by an extended literature review, to underline the relationship between talent management and employer branding, by analyzing how they converge in order to ensure the organization sustainability, growth, performance and competitive advantage.

Suggested Citation

  • Radu Marin, 2024. "The Winning Formula For Organizational Success: Integrating Talent Management And Employer Branding," INTERNATIONAL SCIENTIFIC AND PRACTICAL CONFERENCE "HUMAN RESOURCE MANAGEMENT", University of Economics - Varna, issue 1, pages 16-21.
    • Handle: RePEc:vrn:hrmsnr:y:2024:i:1:p:16-21
    as

    Download full text from publisher

    File URL: http://conference.ue-varna.bg/hrm/wp-content/uploads/Proceedings/Papers2023/Marin.pdf
    Download Restriction: no
    ---><---

    More about this item

    Keywords

    Employer branding; Employes attraction; Employes turnover intention; Talent management;
    All these keywords.

    JEL classification:

    • D23 - Microeconomics - - Production and Organizations - - - Organizational Behavior; Transaction Costs; Property Rights
    • J24 - Labor and Demographic Economics - - Demand and Supply of Labor - - - Human Capital; Skills; Occupational Choice; Labor Productivity
    • J63 - Labor and Demographic Economics - - Mobility, Unemployment, Vacancies, and Immigrant Workers - - - Turnover; Vacancies; Layoffs
    • L14 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Transactional Relationships; Contracts and Reputation
    • M12 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Personnel Management; Executives; Executive Compensation
    • M54 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Personnel Economics - - - Labor Management

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:vrn:hrmsnr:y:2024:i:1:p:16-21. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Radka Nacheva (email available below). General contact details of provider: https://edirc.repec.org/data/uevarbg.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.