IDEAS home Printed from https://ideas.repec.org/a/ucp/ecdecc/doi10.1086-684934.html
   My bibliography  Save this article

Does Price Affect the Demand for Information about New Health Technologies? Evidence from a Field Experiment in Nigeria

Author

Listed:
  • Edward N. Okeke
  • Amalavoyal Chari
  • Clement A. Adepiti

Abstract

We study how prices influence the demand for information about a new preventative health technology. We conducted a field experiment in Nigeria where women were offered the opportunity to get screened for cervical cancer (at baseline 2/3 of women had no knowledge of cervical cancer screening). Field staff made house calls to give women information about the test and also distributed vouchers that randomly varied the price of screening at the point of service. We find an inverse U-shaped relationship between prices and the demand for information: going from zero to a small positive price increased the demand for information about the test, but increasing the price further (by 100%) resulted in a net decrease in the demand for information. We argue that these results have interesting implications for the debate about the pricing of new health technologies in developing countries.

Suggested Citation

  • Edward N. Okeke & Amalavoyal Chari & Clement A. Adepiti, 2016. "Does Price Affect the Demand for Information about New Health Technologies? Evidence from a Field Experiment in Nigeria," Economic Development and Cultural Change, University of Chicago Press, vol. 64(3), pages 437-469.
    • Handle: RePEc:ucp:ecdecc:doi:10.1086/684934
    DOI: 10.1086/684934
    as

    Download full text from publisher

    File URL: http://dx.doi.org/10.1086/684934
    Download Restriction: Access to the online full text or PDF requires a subscription.
    File URL: http://dx.doi.org/10.1086/684934
    Download Restriction: Access to the online full text or PDF requires a subscription.
    File URL: https://libkey.io/10.1086/684934?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Jobiba Chinkhumba & Susan Godlonton & Rebecca Thornton, 2014. "The Demand for Medical Male Circumcision," American Economic Journal: Applied Economics, American Economic Association, vol. 6(2), pages 152-177, April.
    2. Okeke, Edward N. & Godlonton, Susan, 2014. "Doing wrong to do right? Social preferences and dishonest behavior," Journal of Economic Behavior & Organization, Elsevier, vol. 106(C), pages 124-139.
    3. Susan Godlonton & Alister Munthali & Rebecca Thornton, 2016. "Responding to Risk: Circumcision, Information, and HIV Prevention," The Review of Economics and Statistics, MIT Press, vol. 98(2), pages 333-349, May.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Aggarwal, Shilpa, 2021. "The long road to health: Healthcare utilization impacts of a road pavement policy in rural India," Journal of Development Economics, Elsevier, vol. 151(C).

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Pascaline Dupas & Edward Miguel, 2016. "Impacts and Determinants of Health Levels in Low-Income Countries," NBER Working Papers 22235, National Bureau of Economic Research, Inc.
    2. Rossi, Pauline & Villar, Paola, 2020. "Private health investments under competing risks: Evidence from malaria control in Senegal," Journal of Health Economics, Elsevier, vol. 73(C).
    3. Wilson, Nicholas, 2021. "Why is ageing associated with lower adoption of new technologies? Evidence from voluntary medical male circumcision and a structural model," The Journal of the Economics of Ageing, Elsevier, vol. 19(C).
    4. Friedman, Willa & Wilson, Nicholas, 2022. "Can nudging overcome procrastinating on preventive health investments?," Economics & Human Biology, Elsevier, vol. 45(C).
    5. Jörg Peters & Jörg Langbein & Gareth Roberts, 2018. "Generalization in the Tropics – Development Policy, Randomized Controlled Trials, and External Validity," The World Bank Research Observer, World Bank, vol. 33(1), pages 34-64.
    6. Buckle, Georgia E. & Füllbrunn, Sascha & Luhan, Wolfgang J., 2021. "Lying for others: The impact of agency on misreporting," Economics Letters, Elsevier, vol. 198(C).
    7. Peters, Jörg & Langbein, Jörg & Roberts, Gareth, 2016. "Policy evaluation, randomized controlled trials, and external validity—A systematic review," Economics Letters, Elsevier, vol. 147(C), pages 51-54.
    8. Aksoy, Billur & Palma, Marco A., 2019. "The effects of scarcity on cheating and in-group favoritism," Journal of Economic Behavior & Organization, Elsevier, vol. 165(C), pages 100-117.
    9. Molina Millán, Teresa & Macours, Karen, 2017. "Attrition in Randomized Control Trials: Using Tracking Information to Correct Bias," IZA Discussion Papers 10711, Institute of Labor Economics (IZA).
    10. Laura Derksen & Adamson Muula & Joep van Oosterhout, 2016. "Love in the Time of HIV: Testing as a Signal of Risk," Natural Field Experiments 00550, The Field Experiments Website.
    11. Grosch, Kerstin & Rau, Holger A., 2017. "Gender differences in honesty: The role of social value orientation," Journal of Economic Psychology, Elsevier, vol. 62(C), pages 258-267.
    12. Railey, Ashley F. & Lankester, Felix & Lembo, Tiziana & Reeve, Richard & Shirima, Gabriel & Marsh, Thomas L., 2019. "Enhancing livestock vaccination decision-making through rapid diagnostic testing," World Development Perspectives, Elsevier, vol. 16(C).
    13. Cassidy, Rachel & Groot Bruinderink, Marije & Janssens, Wendy & Morsink, Karlijn, 2021. "The power to protect: Household bargaining and female condom use," Journal of Development Economics, Elsevier, vol. 153(C).
    14. Friedman, Willa Helterline, 2018. "Antiretroviral drug access and behavior change," Journal of Development Economics, Elsevier, vol. 135(C), pages 392-411.
    15. Dupas, Pascaline & Huillery, Elise & Seban, Juliette, 2018. "Risk information, risk salience, and adolescent sexual behavior: Experimental evidence from Cameroon," Journal of Economic Behavior & Organization, Elsevier, vol. 145(C), pages 151-175.
    16. Derksen, Laura & Muula, Adamson & van Oosterhout, Joep, 2022. "Love in the time of HIV: How beliefs about externalities impact health behavior," Journal of Development Economics, Elsevier, vol. 159(C).
    17. Yao, Yao, 2016. "Fertility and HIV risk in Africa," Working Paper Series 19501, Victoria University of Wellington, School of Economics and Finance.
    18. Marquez-Padilla, Fernanda, 2021. "When less is more: Can reduced health monitoring improve medication adherence?," Journal of Health Economics, Elsevier, vol. 75(C).
    19. David Mmopelwa & Oliver Morrissey & Trudy Owens, 2021. "HIV/AIDS and sexual behaviour in Botswana," Discussion Papers 2021-03, University of Nottingham, CREDIT.
    20. Yang, Dean & Allen, James & Mahumane, Arlete & Riddell, James & Yu, Hang, 2023. "Knowledge, stigma, and HIV testing: An analysis of a widespread HIV/AIDS program," Journal of Development Economics, Elsevier, vol. 160(C).

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:ucp:ecdecc:doi:10.1086/684934. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Journals Division (email available below). General contact details of provider: https://www.journals.uchicago.edu/EDCC .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.