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E-commerce entrepreneurship as a national priority: the case of Thailand

Author

Listed:
  • Nittana Sukasame
  • Terrence Clifford Sebora
  • Antonia Mohedano-Suanes

Abstract

Thailand has been one of the most successful developing countries. This progress came to a sudden halt in 1997 when the Asian financial crisis hit this country. Thailand responded by creating a favourable environment for business incubation as a high priority at the national government level. The purpose of this paper is to provide an overview of the steps taken by the Thai government to encourage e-commerce entrepreneurship as a key component of its successful reaction to the economic crisis of 1997 and e-service as a source for its future national competitiveness.

Suggested Citation

  • Nittana Sukasame & Terrence Clifford Sebora & Antonia Mohedano-Suanes, 2007. "E-commerce entrepreneurship as a national priority: the case of Thailand," The Service Industries Journal, Taylor & Francis Journals, vol. 28(7), pages 989-1001, November.
  • Handle: RePEc:taf:servic:v:28:y:2007:i:7:p:989-1001
    DOI: 10.1080/02642060701861357
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    References listed on IDEAS

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    1. Nir Vulkan, 2003. "Introduction to The Economics of E-Commerce: A Strategic Guide to Understanding and Designing the Online Marketplace," Introductory Chapters, in: The Economics of E-Commerce: A Strategic Guide to Understanding and Designing the Online Marketplace, Princeton University Press.
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