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A comparison between psychological and economic factors affecting individual investor’s decision-making behavior

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  • Aamir Sarwar
  • Ghadeer Afaf

Abstract

The purpose of this study was to understand and determine the difference between the effects of Psychological and Economic factors on individual investor’s decision-making. To achieve this purpose, questionnaire was used as an instrument to gather primary data from the investors of stock exchange using convenient sampling. Total numbers of responses collected were 254. Factor analysis was applied to find out major contributing components of psychological and economic factors. Main components of psychological factors were contributing 61.671% variance to it and components of economic factor were contributing 56.697% variance to it. Findings show that there is significant relationship of psychological factors and economic factors with individual investor’s decision-making. Regression analysis shows that psychological factors as compared to economic factors have more effect on decision-making behavior. Results of t-test showed that there is no significant relationship between the gender and investment decision-making. Results of one-way ANOVA test showed significant relationship between monthly income level of investors and investment decision-making.

Suggested Citation

  • Aamir Sarwar & Ghadeer Afaf, 2016. "A comparison between psychological and economic factors affecting individual investor’s decision-making behavior," Cogent Business & Management, Taylor & Francis Journals, vol. 3(1), pages 1232907-123, December.
    • Handle: RePEc:taf:oabmxx:v:3:y:2016:i:1:p:1232907
    DOI: 10.1080/23311975.2016.1232907
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    Cited by:

    1. Sanmugam Annamalah & Murali Raman & Govindan Marthandan & Aravindan Kalisri Logeswaran, 2019. "An Empirical Study on the Determinants of an Investor’s Decision in Unit Trust Investment," Economies, MDPI, vol. 7(3), pages 1-23, August.
    2. Marvello Yang & Abdullah Al Mamun & Muhammad Mohiuddin & Sayed Samer Ali Al-Shami & Noor Raihani Zainol, 2021. "Predicting Stock Market Investment Intention and Behavior among Malaysian Working Adults Using Partial Least Squares Structural Equation Modeling," Mathematics, MDPI, vol. 9(8), pages 1-16, April.
    3. Blerina Dervishaj & Teftjola Xhaferi, 2020. "The Impact of Psychological Biases on the Decision-making of the Individual Albanian Investor," International Journal of Economics and Financial Issues, Econjournals, vol. 10(3), pages 35-46.
    4. Batrancea Larissa, 2020. "Stock Market Reactions To Covid-19: The Case Of Nyse," Annals - Economy Series, Constantin Brancusi University, Faculty of Economics, vol. 6, pages 17-23, December.

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