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Media Diet and Polarisation: Evidence from Spain

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  • Albert Padró-Solanet
  • Joan Balcells

Abstract

Does media diet diversity influence affective polarisation of the public? To test this hypothesis we analyse data from Spain, which like other South European countries has a highly politicised media system. The study operationalises media diet diversity based on survey and web-tracking data. It considers diversity both in terms of the quantity of media consumed and exposure to opposing viewpoints using the two politico-ideological dimensions that conventionally define Spanish politics: left–right and centre–periphery. The results are rather complex and show certain ambivalence. As expected, a more diverse media diet generally tends to depolarise individuals; however, when considering the centre-periphery dimension, we find that media diet diversity can further exacerbate polarisation. That highlights the role identities can play as a potential source of polarisation.

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  • Albert Padró-Solanet & Joan Balcells, 2022. "Media Diet and Polarisation: Evidence from Spain," South European Society and Politics, Taylor & Francis Journals, vol. 27(1), pages 75-95, January.
    • Handle: RePEc:taf:fsesxx:v:27:y:2022:i:1:p:75-95
    DOI: 10.1080/13608746.2022.2046400
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    Cited by:

    1. Bosch, Oriol J. & Sturgis, Patrick & Kuha, Jouni & Revilla, Melanie, 2023. "Uncovering digital trace data biases: tracking undercoverage in web tracking data," SocArXiv t2dbj, Center for Open Science.

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