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‘Surfing on the ironing board’ -- the representation of women's entrepreneurship in German newspapers

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  • Leona Achtenhagen
  • Friederike Welter

Abstract

Despite extensive attempts to enhance women's entrepreneurship in Germany, a gender gap continues to exist. This article sets out to analyse the representation of women's entrepreneurship in German media, by analysing how it is depicted in newspapers and how this changes over time. Images transported in media might regulate the nature of women's entrepreneurship, as they contain information about ‘typical’ and ‘socially desirable’ behaviour of women as well as of entrepreneurs. This article contributes to developing an understanding of the relevance of media representation of the entrepreneurship phenomenon for influencing the propensity towards entrepreneurial activity.

Suggested Citation

  • Leona Achtenhagen & Friederike Welter, 2011. "‘Surfing on the ironing board’ -- the representation of women's entrepreneurship in German newspapers," Entrepreneurship & Regional Development, Taylor & Francis Journals, vol. 23(9-10), pages 763-786, December.
    • Handle: RePEc:taf:entreg:v:23:y:2011:i:9-10:p:763-786
    DOI: 10.1080/08985626.2010.520338
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    References listed on IDEAS

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    1. Elke Holst, 2001. "Institutionelle Determinanten der Erwerbsarbeit: Zur Notwendigkeit einer Gender-Perspektive in den Wirtschaftswissenschaften," Discussion Papers of DIW Berlin 237, DIW Berlin, German Institute for Economic Research.
    2. Henrekson, Magnus, 2007. "Entrepreneurship and Institutions," Working Paper Series 707, Research Institute of Industrial Economics.
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    Cited by:

    1. Aparicio, Sebastian & Urbano, David & Stenholm, Pekka, 2021. "Attracting the entrepreneurial potential: A multilevel institutional approach," Technological Forecasting and Social Change, Elsevier, vol. 168(C).
    2. Brink, Siegrun & Kriwoluzky, Silke & Bijedic, Teita & Ettl, Kerstin & Welter, Friederike, 2014. "Gender, Innovation und Unternehmensentwicklung," IfM-Materialien 228, Institut für Mittelstandsforschung (IfM) Bonn.
    3. Welter, Friederike & Brush, Candida & De Bruin, Anne, 2014. "The gendering of entrepreneurship context," Working Papers 01/14, Institut für Mittelstandsforschung (IfM) Bonn.
    4. Widerstedt, Barbro & Månsson, Jonas & Rosdahl, Jonatan, 2018. "A warm welcome? Access to advisory services for men and women," Economic Analysis and Policy, Elsevier, vol. 58(C), pages 100-110.
    5. Heinemann, Isabel & Reckendrees, Alfred, 2023. "Gendering the Company: A Critical Perspective on German Business History," MPRA Paper 119086, University Library of Munich, Germany.
    6. Ettl, Kerstin & Welter, Friederike & Achtenhagen, Leona, 2016. ""Das 21. Jahrhundert ist weiblich": Unternehmerinnen in der Presse," IfM-Materialien 249, Institut für Mittelstandsforschung (IfM) Bonn.
    7. Dirk Dohse & Rajeev K. Goel & Devrim Göktepe‐Hultén, 2021. "Paths academic scientists take to entrepreneurship: Disaggregating direct and indirect influences," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 42(7), pages 1740-1753, October.
    8. Daniela Giménez & Andrea Calabrò, 2018. "The salient role of institutions in Women’s entrepreneurship: a critical review and agenda for future research," International Entrepreneurship and Management Journal, Springer, vol. 14(4), pages 857-882, December.
    9. Alain Fayolle & Shumaila Yousafzai & Saadat Saeed & Colette Henry & Adam Lindgreen, 2015. "Special Issue on: Contextual embeddedness of women’s entrepreneurship: taking stock and looking ahead," Entrepreneurship & Regional Development, Taylor & Francis Journals, vol. 27(9-10), pages 670-674, October.
    10. Zenovia Cristiana Pop & Anca Borza & Ovidiu Niculae Bordea, 2015. "Analysing The Corporate Mindset On Women Board Membership," GUT FME Conference Publications, in: Katarzyna Stankiewicz (ed.),Contemporary Issues and Challenges in Human Resource Management, chapter 12, pages 133-141, Faculty of Management and Economics, Gdansk University of Technology.

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